Representatives for direct selling companies affirm that most participants in their companies aren't making much. "Earnings are typically quite small," says Joe Mariano, president and CEO of the Direct Selling Association. He notes that nearly three-quarters of people involved in direct selling are "discount customers," meaning they're buying the products for themselves – not selling them. For that majority, earnings aren't just small: They're nonexistent. 

The process sounds simple and fun but it can get complicated quickly. As the training for Initial Outfitters highlights, each method of payment comes with quirks. For example, a credit card payment is processed by the company and you basically get the commission as a refund. With cash, you keep your commission and pay Initial Outfitters the difference.
Thanks for this post. Very helpful. I do like direct sales; one reason for this is that it helps keep alive that age-old tradition of people interacting face-to-face (rather than mainly through texting and social media). For that reason, I think MLMs should target the lonely Millennials. Anyway, I was a member/distributor of Advocare for over 10 years and still miss the products and the activities in the company, now that I am temporarily out. I still plan to sign up again when I can afford it (long story–I’ll spare you). I am now involved in Melaleuca, and I must say in their defense that Melaleuca’s products are actually not overpriced. Because Preferred Customers are not only not expected, but also NOT ALLOWED to turn around and sell the products at the retail price, everyone pays the same low prices. (Granted, one can indeed go to the website and buy directly from the company if they do not want to become a Preferred Customer. Why would someone do that when the annual membership is only $19? Only if they do not want to commit to the minimum monthly requirement for Preferred Customers.) Public, keep this in mind! Don’t be fooled by the rebels who are selling old Melaleuca products on Amazon for way above the retail price!! You’re much better off buying fresh products directly from the factory, even if you pay retail price. Just sayin. My big question: What about Tupperware? I have been a Tupperware consultant for about 6 months, and I have found it to be extremely difficult to keep business going. The directors training me have said that Tupperware is the second most widely recognized brand name in the world, second only to Coca-Cola. If that is the case, why is it so hard to find people willing to host Tupperware parties? Why does it seem so hard to sell? Also, is it just me…Or, does Tupperware’s compensation plan stink?
Even while the popular culture’s view of MLMs is shifting, FitzPatrick doesn’t think we’re yet at a tipping point where consumers reject them en masse. Trump’s election may help explain why. After the election, FitzPatrick says he sent out a newsletter to the many victims of pyramid schemes who’ve come to him for help, explaining the connections with Trump.
If you remember those ads for P90X and Insanity, you are not alone because they were something to rave about at one point in time.  They have dropped off a tad, but nonetheless Beachbody is still a well-known name.  The company is so focused on their products, very few people know that they are a network marketing company.  Which can be seen as an advantage for the company’s survival, but they are questionable as a “hot offer” to advertise.
The short answer to the above question is “ABSOLUTELY!” However, many people have attempted to get into Network Marketing and haven’t been willing to do the work necessary to see dividends on their investment. They go into it thinking it will be easy, that they can just sit back and start raking in the cash. When they discover it takes work and diligence to make it work, they often are taken aback and simply give up.
I agree with Jeannie. You can build a solid foundation from your warm market & then it snowballs. It is hard work & not a get rich industry. I to am with dōTERRA which is such a product driven company that 80% of wholesale customers are just customers because the products work. I love how everyone I have interacted with in my Upline are so driven by a purpose much bigger than amassing wealth! After almost 20 years of business experience (corporate sales & real estate), I can proudly say that I’ve never worked in such an edifying & encouraging environment. I can’t remember even 1 of my former bosses sitting down with me to chart a plan to bring me up to their level or even to take their current spot on the corp ladder – too much insecurity in that world & after all only 1 person makes it to the top of that pyramid. I love that in Network marketing you can easily surpass the rank & income of the person above you if you work with great purpose. The mentoring available & the personal development which happens in this environment is incredible!
Network Marketing is a business model that relies on a distribution network to build the business. Network Marketing business structures are Multilevel Marketing in nature, as the payouts occur on many different levels. You might hear the terms Person-To-Person Marketing or One-on-One marketing, which are just other ways of describing Network Marketing. Basically, network marketing involves the direct selling of merchandise or services. Some popular Network Marketing businesses you most likely have heard of include; Avon, Mary Kay Cosmetics, Amway and Herbalife Ltd.
Check out Rain International. Their products are unique in that they are the only company where their products are seed based. The seeds are the powerhouse of any plant and therefore the most concentrated form of nutrition. Since the seeds are non-gmo, organic and cold pressed they help neutralize free radicals contained within the body, Rain’s products are super compounds. As a strong antioxidant that helps fight oxidation, the products help prevent cellular damage. These seeds give the body the nutrition it needs to lower inflammation levels therefore helping it to heal. They also have an awesome compensation plan: 7 ways to get paid.
MLM salespeople are, therefore, expected to sell products directly to end-user retail consumers by means of relationship referrals and word of mouth marketing, but most importantly they are incentivized to recruit others to join the company as fellow salespeople so that these can become their down line distributors.[3][6][7] According to a report that studied the business models of 350 MLMs, published on the Federal Trade Commission’s website, at least 99% of people who join MLM companies lose money.[8][9] Nonetheless, MLMs function because downline participants are encouraged to hold onto the belief that they can achieve large returns, while the statistical improbability of this is de-emphasised. MLMs have been made illegal in some jurisdictions as a mere variation of the traditional pyramid scheme, including in mainland China.[10][11]

The major defining difference between other companies and MLM, is that they don’t mass market themselves, spending millions of dollars on television, radio and internet ads, but instead allocate that portion of their budget to pay hard working distributors who pound the pavement, form personal al relationships with clients, advocate their product, and hence donthe “marketing” for them.


“Fast forward 10 years or so from the home equity line of credit losing, after we had paid off our home mortgage, we were in the process selling our home and purchasing another home,” he wrote. “We had to close the unused line of credit. We had to get a satisfaction letter to move forward with the new home purchase. We were fortunate that we never had a need to tap into the line of credit for any purpose, including educating our children. While a home equity line of credit may be beneficial and perhaps needed by some we simply decided to live within budget and never had to use [it] for any purpose.”
An issue in determining the legitimacy of a multi-level marketing company is whether it sells its products primarily to consumers or to its members who must recruit new members to buy their products. If it is the former, the company is a legitimate multi-level marketer. If it is the latter, it could be an illegal pyramid scheme. The Federal Trade Commission has been investigating multi-level marketing companies for several decades and has found many that blur the lines between the two. According to industry data, there are 90 million members worldwide, but relatively few earn meaningful income from their efforts. To some observers, that reflects the characteristics of a pyramid scheme.
Appreciate the hard work studying this… Im apart of the #1 company on there Advocare… have been for 7 years and one of the higher paid single guys in the nation… I just have to disagree with “over priced Products” comment. There is a mark up on every product in the world… Our products actually work which is why those endorsers you mentioned turn down high level incomes with other companies to endorse us for a stipend of products per month. Advocare has numerous people making a great profit and even more just enjoying a product they would pay double what they do for to feel the way they do. Success rate isnt low my friend… Its just the quit rate is through the roof. Highly recommend everyone seeing this and you sir to watch “Rise of the Entrepreneur” by Eric Worre on Itunes to get some serious facts about the MLM industry. Thanks for all the research and blessings!
But MLMs can get away with this because of the second big difference between a traditional franchise and an MLM “franchise”: In a traditional franchise, the end customer is the consumer, whereas again, the primary way you make money in an MLM is by recruiting other sales people and making commissions off the product they’re required to purchase from the parent company

I enjoyed this post and spent too many hours reading all your other posts and watching your videos. You have some excellent real life experiences to share and glad I found this blog. My wife and I are with It Works Global (She started it and I came on board later). I was curious why they didn’t make your list? Do you think blogging would work with this type MLM? I have only had success using Instagram and Facebook. The MLM model is not something I like but it is what is I guess. My wife joined to get a discount on wraps and now this insane looking chart pays the bills. I want to take it further just keep searching for a good way to do so. Maybe blogging is the answer? Thank you. for your time. Mike


Usually MLMs in the financial services niche don’t make it in business for very long (most people are not in the habit of spending money to try and save money).  But these guys figured it out.  They have been in business for over 30 years and in 2013 they had profits of $1.27 billion, so they I think they know a thing or two about what they’re doing to rake in the profits for their company.
Think back to when you were recruited and consider if it was primarily as a customer, with just a mention of "income opportunity," or if the primary pitch was for the business opportunity. The ethical way to build a downline is to sign up people as customers first, and then if they like the product, they'll be drawn to becoming a rep. A hard sell on signing up as a rep right at the outset should send up a red flag for you.
The Internet has made it so easy now. In the old days you had to actually visit people, or at least call them, to pitch your fabulous new opportunity. Face-to-face marketing is still practiced, but it is not so common these days. Besides, no one really loves the idea of having someone over, so they go online where everyone can be as safe as they want. They create sites with videos, testimonials, and pictures.

Growing up, multimillion-dollar earner, internationally renowned motivational speaker, success strategist, author, and sales trainer, Gloria Mayfield Banks managed a learning disability to achieve not one, not two, but three college degrees - including a MBA from Harvard University. Gloria’s high-energy persona and inspirational teaching style ...…


Hey Erica, I’m a doterra gal also. Just over 3 years ago I just wanted to see if these hippie oils really worked from there I couldn’t keep my mouth shut and I share with whomever will listen. I recently read this in the leadership magazine and I love it. “An oil for every household, a drop to change a life”. That is my goal. I never plan to get rich off my sharing but if I can change a life, help someone along the way it will be worth my time.

Network Marketing is a business model that relies on a distribution network to build the business. Network Marketing business structures are Multilevel Marketing in nature, as the payouts occur on many different levels. You might hear the terms Person-To-Person Marketing or One-on-One marketing, which are just other ways of describing Network Marketing. Basically, network marketing involves the direct selling of merchandise or services. Some popular Network Marketing businesses you most likely have heard of include; Avon, Mary Kay Cosmetics, Amway and Herbalife Ltd.
An issue in determining the legitimacy of a multi-level marketing company is whether it sells its products primarily to consumers or to its members who must recruit new members to buy their products. If it is the former, the company is a legitimate multi-level marketer. If it is the latter, it could be an illegal pyramid scheme. The Federal Trade Commission has been investigating multi-level marketing companies for several decades and has found many that blur the lines between the two. According to industry data, there are 90 million members worldwide, but relatively few earn meaningful income from their efforts. To some observers, that reflects the characteristics of a pyramid scheme.
Pyramid schemes come in all forms. A really simple example are those chain letter things where you’d get a letter with seven names and addresses. You were supposed to send $1 to the names on the list. After you did that you were supposed to add your own name to the bottom of the list and send the letter off to at least 7 people. Supposedly you could make tens of thousands of dollars in just a few weeks doing this.
Lauded as the #1 leadership expert in the world by Inc. Magazine, John C. Maxwell is a speaker, coach, and New York Times Bestselling Author. He has written more than 80 books - including the 21 Irrefutable Laws of Leadership and the 21 Indispensable Qualities of a Leader - that have sold more than 26 million copies and have been translated int ...…
Meet Matt Morris Over his career in the Network Marketing Profession, Matt Morris has built sales teams of more than 1 million people in more than 100 countries worldwide. A self-admitted adventure junkie, he has traveled to more than 70 countries around the world and believes creating wealth is as simple as providing value in the lives of othe ...…
But perhaps the most appealing factor in venturing into network marketing is that in return for a low risk investment, distributors get a chance to take home a most-coveted residual flow of income. At the same time, they take pleasure in time freedom and an improved quality of life. They can work whenever they prefer and decide on how much effort they are going to put into the business to make the income that they desire.
It seems to me that in your assessment of the top 25 MLM that you had a preference for one essential oil company (Young Living) over the other (doTERRA) which outranked YL. You give a glowing review of YL and state that they “set the standard” & are a “solid pick”. While you seem to question why people could possibly like doTERRA with comments like “Users swear by the oils, and for whatever reason, people (and not just people in Utah) are strangely passionate about telling their friends about them.” For “whatever reason”??? “Strangely passionate”??? You come across as bias. You also incorrectly state that YL set the standard for quality, while they may have been the first legit EO Co. they didn’t set the standard. Infact their lack of wanting to find the purest most potent EO available (which comes from the country the plants are indigenous to) and having strict testing to ensure the purity and potency is why doTERRA was founded, doTERRA set the standard because YL didn’t want to. And that is why doTERRA is the #1 EO company and why Young Living is not. Not to mention how well doTERRA takes care of the suppliers through Co-Impacting and how they’re improving their lives through The Healing Hands Foundation. The foundation builds wells, schools, provides personal care products as well as many other things. doTERRA is changing lives for the better all around the world so that is one of the “reasons” we’re “strangely passionate” about spreading the good news of doTERRA essential oils. Not only are doTERRA EO more potent and purer making the the “solid pick” they are literally saving peoples lives.
I’ve written ad nauseum about the idea of offering special, confidential deals with “elite” networkers. Confidential deals occur when a company provides extra incentives to lure experienced networkers from another company. The incentives take many forms, but usually involve up-front money, preferred placement in the genealogy, enhanced earning potential in the pay plan, etc. If you look historically at the companies that have been aggressive with deals, theres always a massive POP followed by a massive DROP. Who gets hurt? The average distributors that signed up under the pretenses of joining the “next hot thing.”
The content here is for information purposes only. By delivering the information contained herein is does not mean preventing, diagnosing, mitigating, treating or curing any type of medical condition or disease. When beginning any natural supplementation regiment or integrative treatment, the advice of professionally licensed healthcare providers is advisable to seek.
Most art directors have at least a bachelor’s degree in graphic design, marketing, or a related field. Classes in marketing, art, and computer science will help art directors gain a better perspective of what consumers (and employers) are looking for. Art directors will also have five to seven years of experience in graphic design and art project management, preferably in their industry, before moving into department management.
Starting out as a casual customer, and then moving into the business side of the company, Kierston set the pace and laid the foundation for her family’s future when the unexpected happened and they were at risk of losing everything.  Two years later, Kyle joined his wife in her business and, together, they have become million-dollar earners while building a wildly successful Network Marketing business.
Hi,Im quite interested about your networking business and the most important for me is the efficacy of the products, because i believe when the product is very effective for your health and wellness is the key factor to become successful in mlm business, I’ve been involve already in 3 networking companies before like forever living products,royale business club and alphanetworld corporation in the philippines but i will not pursue my dreams in life, I have been experiencing so many trainings but still im not a succesful yet.I believe in an mlm business and It is now my passion to do for the rest of my life. As of now my home base is in United States and im looking a succesful mentor who help me to pursue to become achievers in mlm business ombine with binary program.
An analysis of 32 income disclosure statements from direct selling companies by TruthInAdvertising.org found that 80 percent of distributors, or people selling their products, grossed less than $1,200 per year before expenses. At about half of those companies, the majority of distributors made no money at all. "Given that context, any income claim that expressly states or implies that this is a way for someone to gain financial freedom, to become wealthy, travel the world, become a stay-at-home parent is just false and deceptive," says Bonnie Patten, executive director for TruthInAdvertising.org.

With so many of the fastest growing MLM companies pushing to have you join, it can get confusing when you’re looking at MLM products, compensation plans, where to get leads, marketing tips, and most of all – can I really make money with this? What you need to remember, is that the best MLM to join in your situation is going to come down to one thing – finding a product and a business you are excited about sharing!
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Hi Jeimy. Fuxion is an excellent company. Fuxion is a Peruvian company that is spread in 12 countries, including the US. Randy Gage has decided to join Fuxion as a networker 2 weeks ago! Robert Kiyosaki and John Maxwell are current Fuxion’s advisors. Fuxion’s nutraceutical products are made of fruits and vegetables from the Amazon region, Andean region, Central America and Asia. The company is in its best moment. So I recommend you to join us!
I know there are a few companies, like Mary Kay and Lia Sophia, who have a generally positive image, but there are many more, often built around some investment scheme, which continue to give this sector a bad image. If you scan the Internet, you will find dozens of negative articles, like "What's Wrong With Multi-Level Marketing?", but very few singing their praises.
Now we’re getting into the real heavyweights. Tecademics is one of the most extensive digital marketing training programs out there, within and outside of MLM. Founder Chris Record started Tecademics after completely crushing it at Empower Network. Their training comes at a steep price tag, although it’s nothing compared to the price of a university degree. 
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