Considering their products are botanically based with an ingredient policy that prohibits many of the chemicals and fillers Mary Kay and Avon still use in their own products, I’d say they’ve established a business for men and woman who are truly serious about the health of their skin, not just the evenness of their complexion. A little research goes a long way. 

These nonsalaried workers may be stay-at-home parents, college students or part-time workers hoping to make money by selling products such as vitamins and makeup to their friends and family. But experts note that just selling products is typically not enough to make a profit, and workers are encouraged to recruit a "downline," a team of underlings from whose sales they also earn a commission, creating a pyramid-shaped compensation structure. 

Not all MLM companies are pyramid schemes — but many are universally reviled by both the people who work for them and the potential customers who are sick of constantly being pestered by friends to buy the products. Ahead, discover the most hated multi-level marking companies today — including the one with a billion dollar lawsuit pending (number 7).

Legendary Los Angeles Lakers player, coach, and current president of basketball operations, Earvin "Magic" Johnson is the proud owner of 10 NBA championship rings, is a two-time inductee into the Basketball Hall of Fame, a member of the 1992 United States Men's Olympic gold medal basketball "Dream Team," and in 1996 was named one of the 50 Greatest Players in NBA History.

Multi-level marketing (simplified Chinese: 传销; traditional Chinese: 傳銷; pinyin: chuán xiāo) was first introduced to China by American, Taiwanese, and Japanese companies following the Chinese economic reform of 1978. This rise in multi-level marketing's popularity coincided with economic uncertainty and a new shift towards individual consumerism. Multi-level marketing was banned on the mainland by the government in 1998, citing social, economic, and taxation issues.[62] Further regulation "Prohibition of Chuanxiao" (where MLM is a type of Chuanxiao was enacted in 2005, clause 3 of Chapter 2 of the regulation states having downlines is illegal.[11] O'Regan wrote 'With this regulation China makes clear that while Direct Sales is permitted in the mainland, Multi-Level Marketing is not'.[10]


Starting out as a casual customer, and then moving into the business side of the company, Kierston set the pace and laid the foundation for her family’s future when the unexpected happened and they were at risk of losing everything.  Two years later, Kyle joined his wife in her business and, together, they have become million-dollar earners while building a wildly successful Network Marketing business.
A 2018 poll of 1,049 MLM sellers across various companies found that most sellers make less than the equivalent of 70 cents an hour. Nearly 20 percent of those polled never made a sale, and nearly 60 percent earned less than $500 in sales over the past five years.[42][43] Nearly 32 percent of those polled acquired credit card debt to finance their MLM involvement.[44]
Younique is a network marketing company that offers a reseller program for marketers who are willing to help distribute its rich blend of cosmetics products. The cosmetics company is known for its budget-friendly products which appeal to the female folk. One of Younique’s marketers’ strategies is the organisation of house parties where women are then introduced to various products of the company; that strategy really works, by the way.

How MLM companies are NOT considered Pyramid organizations is beyond me! They are all scams by the very nature of their organization structure. Those who start or get in early benefit directly from the efforts of those beneath them, forever. Not to mention the fact that most product sold through any of these MLM organization’s is to the dealer network itself. The top dogs are making money regardless as long as there is new blood coming in. And the best way to keep new blood coming in is to incentivize those at the lower middle and below to continue recruiting to build “a network of their own”. And those on the verge of “breaking through” who have already invested a small fortune in products along the way that are sitting on their pantry shelves NEED to keep recruiting. The very thing that differentiates a Pyramid scheme from an MLM is that an MLM sells an actual product. That is it. It doesn’t determine who that product is sold to as it should since we know that most product is sold to the worker bees and not to the general public for long.


At the corporate level, MLM professionals develop an easily communicated mission and image, and create resources that facilitate that communication. The key to knowing how to communicate this message to customers is knowing and understanding them. Therefore, effective MLM begins with data, and builds upon that data throughout a campaign. With the sales and customer information generated at each presentation, companies can better discern what products to acquire and/or develop, how to best portray them to their audience, and how to tailor their message to different market segments.
“Multi-level marketing is one form of direct selling, and refers to a business model in which a company distributes products through a network of distributors who earn income from their own retail sales of the product and from retail sales made by the distributors’ direct and indirect recruits. Because they earn a commission from the sales their recruits make, each member in the MLM network has an incentive to continue recruiting additional sales representatives into their ‘downlines.'”
That not only fosters a positive attitude and atmosphere, but also a lot of structure and activity.  Many network marketing companies offer weekly calls, local meetings, and an annual conference.  All of which get members out of the house, building knowledge and developing new skills, while offering them the opportunity to meet new people and deepen existing connections.
Within that, some companies thought that their products would be better off when people with own experience did the referral and possibly trough existing personal relationships by using their social network. That would be Network Marketing. Whether they sell and make money is irrelevant. You do network marketing when you talk about a good movie to friends, only you do not get rewarded, except the random girl who goes to watch the movie with you again based on your enthusiasm :D.
Eric Worre has been a leader in the Network Marketing profession for 28 years. Although he’s now retired from being a distributor and focused exclusively on Network Marketing Pro, his career has given him a broad range of experience. He’s been a top field producer, building sales organizations totaling over 500,000 distributors in more than 60 countries; the President of a $200 million Network Marketing company; a co-founder and president of his own company, TPN- The Peoples Network; and a high-level marketing consultant to the Network Marketing profession. Eric is the author of the international bestselling book Go Pro – 7 Steps to Becoming a Network Marketing Professional, which has sold over 1,500,000 copies and has become a “must-read” for anyone who is serious about building their network marketing business. Tell me more
They have the stay-at-home-mother meets women entrepreneur mixture working for them. What does that even mean? Means they have the practicality side of the company that is off the product and they have the sales, entrepreneur people them promoting it, too. Anyone who follows MLM knows its usually too “product practical” (see: Tupperware, Cutco) or too “opportunity-centric” (see: Herbalife).

look if you go and search top MLM businesses, no matter what link you click on, the number one company is amway. Why everyone goes with different companies i don’t get it, check it out compare to mary kay. Here’s the thing though, I contract with amway, but my organization is worldwide. Mentorship organization. I feel which ever MLM business you choose, join a mentorship organization that is in that business. The reason why amway is number one is because of worldwide. it’s only 10% of everyone that is in amway, yet 90% of the 6 and 7 figure earners are part of worldwide…why? because they broken down the company and know exactly how to succeed and retire quicker than someone who tries amway on their own or joins another mentorship company. what’s the success rate? to those who do what others have done 100%. So at the end of the day, consider all of this. With amway and worldwide, it doesn’t matter how old you are, where you come from, ANYONE can do it. Mary Kay is a female company, good luck getting a bunch of single dudes to make it with that.

World Global Network is a publicly traded company that recently released a wearable health monitor similar to a Fitbit but with more features. The HELO currently measures blood pressure, heart rate, breath rate, sleep, EKG, mood and steps. It also has a panic button that if pressed twice it will alert you loved ones of your location using GPS. In the near future it will measure blood glucose and blood alcohol without using a blood sample. It will also have a mosquito shield.


That is really the magical element behind the multi-billion dollar market that is the direct sales and network marketing industries. And a large part of those are MLM-fashioned businesses that offer primarily are styled as health and wellness supplements in the name of weight loss, cognitive enhancement, skin care, hair care, beauty, anti-aging, dieting and anything else nutritionally-related or health-focused.
MLM companies have been trying to find ways around China's prohibitions, or have been developing other methods, such as direct sales, to take their products to China through retail operations. The Direct Sales Regulations limit direct selling to cosmetics, health food, sanitary products, bodybuilding equipment and kitchen utensils. And the Regulations require Chinese or foreign companies ("FIEs") who intend to engage into direct sale business in mainland China to apply for and obtain direct selling license from the Ministry of Commerce ("MOFCOM").[63] In 2016, there are 73 companies, including domestic and foreign companies, that have obtained the direct selling license.[64] Some multi-level marketing sellers have circumvented this ban by establishing addresses and bank accounts in Hong Kong, where the practice is legal, while selling and recruiting on the mainland.[10][65]
Yet there must be something to the business model, since I see some big business icons like Donald Trump are joining in the MLM parade. I've written about these before, and I'm still looking for one that feels entrepreneurial. Who has a convincing story that will make me feel good and pure as I recommend their MLM to my best startup clients? Do you love them or hate them?
One of the most common complaints about MLM companies is that new consultants have to fork over a lot of money to pay for initial inventory. One of the worst of these is the direct sales company LuLaRoe, which forces new recruits to buy $6,000 worth of inventory just to get started. The apparel retailer is known for their wacky prints and patterns, but consultants can’t choose what they like — they get whatever version the company feels like sending and are then expected to sell it.
Check out these products and the perfected business opportunity that offers OPTIMAL HEALTH, TIME FREEDOM and FINANCIAL SUCCESS! We have 14 different ways to get paid, a few of Which include Matrix, Matching, Coded, Fast Start, and Car Bonuses…. Customer, Leadership, and Generational Commissions, and Luxury Vacations and Travel. There is still time to even earn the esteemed title and become a “Founder” of one of (but I personally believe to be..) the FASTEST growing Health and Wellness direct sales companies this year and years to come!

Plexus Worlwide is ranked by Inc. magazine as #8 (in 2014) and #132 (in 2015) fastest growing privately held company with a three year growth of 2833%; all while offering a 60-day money back guarantee on all its products – which means the products work. And at a consumer friendly price point. 40% of all sales are from customers and not ambassadors.
Considering their products are botanically based with an ingredient policy that prohibits many of the chemicals and fillers Mary Kay and Avon still use in their own products, I’d say they’ve established a business for men and woman who are truly serious about the health of their skin, not just the evenness of their complexion. A little research goes a long way.
Hi Jeremy great article. Here’s my take for what it is worth,after working 50 years for the bank making not so much money,having to accommodate there time schedule ,negotiated vacations and seeing very few people advance to 6 figure incomes,I’m somewhat intrigued by the idea of using my retirement years looking at mlm as a part time endeavour . Obviously I put a lot of blood sweat and tears into my previous job,so I’m not expecting to make my millions in a couple years in mlm, but I like the (do it in your own time) idea. If I find a product I like and would use anyway why not? I also like the idea that the potential is there biased on your own efforts. Am I wrong What do you think?
You can contact me too. I am with a solid company with good honest testimonies about the products. I am in a group with one of my team members who had rheumatoid arthritis. I know her personally. She has had great results. I can let you talk to her if you like. Our products seem to do well with arthritis and other health issues. I would love to talk to you if you are interested.
Not all multilevel marketing plans are legitimate. If the money you make is based on your sales to the public, it may be a legitimate multilevel marketing plan. If the money you make is based on the number of people you recruit and your sales to them, it’s probably not. It could be a pyramid scheme. Pyramid schemes are illegal, and the vast majority of participants lose money.
Will Allysian conquer the bold new future of nootropics and smart pill supplements as a network marketing distribution model? What we do know is that they are new, have a nice website, some outside publicity, and show all signs of having future success – but time will tell with this new one just starting out in the not-so-easy industry of MLM marketing.
USANA Health Sciences is a powerhouse in health supplementation. I personally love the focus on cellular nutrition and their high level of manufacturing practices. Considering they have 1000+ olympic and elite athletes who use their products, rated number 1 nutritional product in the world for over a decade. The products have blessed the health of my customers/clients and as USANA is about to hit the 1 billion target, it’s proving that they are a company dedicated to the health and wellbeing of everyone.
Next comes Trump’s special adviser on federal regulations, investor Carl Icahn, who has an estimated net worth of $17 billion. Icahn is something of an accidental beneficiary of MLM wealth, having invested in Herbalife to get back at his nemesis, fellow shareholder activist Bill Ackman, after Ackman launched a public short on Herbalife in 2012 and called it a pyramid scheme. Icahn has ended up virtually running Herbalife, owning 24 percent of its shares and holding five board seats. But despite Icahn’s clout, Ackman’s lobbying effort to bring down Herbalife led to the FTC crackdown, which could pummel Herbalife’s earnings. (The company has other problems, as it recently disclosed that it is subject to an anti-corruption probe by both the Securities and Exchange Commission and the Department of Justice over its burgeoning China business.)
It was not until August 23, 2005 that the State Council promulgated rules that dealt specifically with direct sale operation- Administration of Direct Sales (entered into effect on 1 December 2005) and the Regulations for the Prohibition of chuanxiao (entered into effect on 1 November 2005). When direct selling is allowed, it will only be permitted under the most stringent requirements, in order to ensure the operations are not pyramid schemes, MLM, or fly-by-night operations.
In a credible Network Marketing company with a well structured compensation plan, there is no such thing as being overpaid OR underpaid. Participants get paid in direct proportion to what they produce in terms of product sales to customers, creation of a network of people doing the same thing, and leadership development. As a Network Marketing Professional with a credible company you get paid exactly what you’re worth – no more, no less.
Legendary Los Angeles Lakers player, coach, and current president of basketball operations, Earvin "Magic" Johnson is the proud owner of 10 NBA championship rings, is a two-time inductee into the Basketball Hall of Fame, a member of the 1992 United States Men's Olympic gold medal basketball "Dream Team," and in 1996 was named one of the 50 Greatest Players in NBA History.
To understand how network marketing works, it may be helpful to think of a business model that most consumers are familiar with, franchising. In a franchise, an owner pays a company for the right to do business using that company’s products, services, and name. The parent company agrees to provide the owner with training, development, advertising and marketing support. While the name on the outside of the building is that of the parent company, the actual location is privately owned by an independent business owner.
Meet Jack Canfield Global thought leader, motivational speaker, corporate trainer, and entrepreneur, Jack Canfield is the originator of the Chicken Soup for the Soulseries and is the co-author of The Success Principles: How to Get From Where You Are to Where You Want to Be. Affectionately known as “America’s #1 Success Coach,” Jack has studied ...…
Multi-level marketing (simplified Chinese: 传销; traditional Chinese: 傳銷; pinyin: chuán xiāo) was first introduced to China by American, Taiwanese, and Japanese companies following the Chinese economic reform of 1978. This rise in multi-level marketing's popularity coincided with economic uncertainty and a new shift towards individual consumerism. Multi-level marketing was banned on the mainland by the government in 1998, citing social, economic, and taxation issues.[62] Further regulation "Prohibition of Chuanxiao" (where MLM is a type of Chuanxiao was enacted in 2005, clause 3 of Chapter 2 of the regulation states having downlines is illegal.[11] O'Regan wrote 'With this regulation China makes clear that while Direct Sales is permitted in the mainland, Multi-Level Marketing is not'.[10]
Because they’re constantly opening up in new international markets like Latin America or India where the concept of MLMs is novel. They can start the whole process of creating a pyramid anew in these countries. Even with this international outreach, however, MLMs will eventually reach a wall where they can no longer recruit new people into the scheme, and even the longstanding billion dollar companies will collapse.
Network marketing isn't about taking advantage of your friends and relatives. Only a few years ago, network marketing meant retailing to, and sponsoring people from, your "warm list" of prospects. Although sharing the products or services and the opportunity with people you know is still the basic foundation of the business, today we see more people using sophisticated marketing techniques such as the Internet, conference calling and other long-distance sponsoring techniques to extend their network across the country.
Some multilevel marketing companies sell protein powders to high performance athletes. Others sell multivitamin supplements to pregnant mothers. And some sell memory-boosting supplements to elderly people. The world of health and nutrition companies is vast, and there are all sorts of new niches to explore. New MLMs are springing up every year trying to best the next USANA.
But please do a little research before you blanket insult an entire industry or business model. I am a single mother with a 6 figure income because of MLM, nearly twice that when I’m actively working my business with both of the companies I represent, and while not everyone has the skill set to succeed in this business, the potential is certainly there, for those that do.
As you can see there is no shortage of MLM Nutrition companies to choose from – that is why we will have much more in the coming weeks and months about health and wellness multi-level network marketing companies and how to select the right business opportunity and product that best fits you and your needs. Stay tuned for our Direct Selling Success Strategy & Tactical Training Guide which will be releasing in the near future.

OK here is the difference Steve. If you quit any of these MLM companies for a whole year, Continue buying product but help no one set up a shopping account, even 2 years, will you continue to get paid by the company? So Steve, as a Director with Melaleuca you helped 8 people total set up a shopping account. There is no Direct or multilevel sales in that, and if they shop you earn commission on their shopping. You will not know what they shop for and thats ok cause its private. Melaleuca is a Consumer direct Manufacturer that sells to the public the products that THEY THEMSELVES make. So by your standards then …Proctor and Gamble is an MLM also. Oh and yes, I took over a year off of inviting people to see what Melaleuca was, and still received my residual check every single month. It is against company policy to sell Melaleuca products.
Many self-proclaimed entrepreneurs send me invitations and accolades to join their favorite Multi-Level Marketing (MLM) or Network Marketing company, but these all sound like "get rich quick" schemes to me. For me, the essence of an entrepreneur is creating something new and innovative, whereas an MLM is a traditional formula on an existing product with a high premium on pyramiding.
Want to know where the best skincare products in the land of the MLM world are? Right here with Rodan and Fields.  A pair of dermatologists founded this company as an expensive department store product before emerging onto the scene of network marketing.  They are the ones who made and created Proactiv and they hit success and ended up with the best skincare products of all time (every teenager’s savior, as it became the solution that worked for everyone).  Their one product line rakes in almost $1 billion in yearly sales.

The sales force needs to be armed with incredible product. Selling is an extremely hard sport. When the sales force has inadequate product, their jobs are made that much more difficult, which then has corrosive affects on the company when people resort to cheating to move sub-par product. Learn from Toys R Us: if similar products can be obtained elsewhere at comparable prices, bankruptcy is inevitable.


One of the giant SEO network marketers in the game is Rob Fore, and yet he promotes MLSP as his best venture.  This should mean a lot to those out there.  This company is still in the neighbourhood, even with all the steam clearing away, they still have something left to give the digital MLM industry (although they are up against companies like: Tecademics, Digital Altitude, Empower Network, Wealthy Affiliate).
“Fast forward 10 years or so from the home equity line of credit losing, after we had paid off our home mortgage, we were in the process selling our home and purchasing another home,” he wrote. “We had to close the unused line of credit. We had to get a satisfaction letter to move forward with the new home purchase. We were fortunate that we never had a need to tap into the line of credit for any purpose, including educating our children. While a home equity line of credit may be beneficial and perhaps needed by some we simply decided to live within budget and never had to use [it] for any purpose.”
A quiet giant in our Profession, Donna Johnson has been involved in Network Marketing for nearly 40 years - 30 of those with her current company.  During that time, she's built one of the largest sustainable organizations in the world based on culture and ethics.  She has hundreds of leaders earning six and seven figures each yearend her business is thriving and growing globally.
Brendon Burchard is the world’s leading high performance coach, a three-time New York Times bestselling author, and is in the Top 100 Most Followed Public Figures on Facebook – with more than 10 million fans across his pages. His personal development videos have been viewed more than 100 million times and Success Magazine named him “one of the Top 25 Most Influential Leaders in Personal Growth and Achievement.”

I agree with Jeannie. You can build a solid foundation from your warm market & then it snowballs. It is hard work & not a get rich industry. I to am with dōTERRA which is such a product driven company that 80% of wholesale customers are just customers because the products work. I love how everyone I have interacted with in my Upline are so driven by a purpose much bigger than amassing wealth! After almost 20 years of business experience (corporate sales & real estate), I can proudly say that I’ve never worked in such an edifying & encouraging environment. I can’t remember even 1 of my former bosses sitting down with me to chart a plan to bring me up to their level or even to take their current spot on the corp ladder – too much insecurity in that world & after all only 1 person makes it to the top of that pyramid. I love that in Network marketing you can easily surpass the rank & income of the person above you if you work with great purpose. The mentoring available & the personal development which happens in this environment is incredible!
Before you get started with any of these these companies, try to be realistic about how you are going to build your business. Many will make bold claims about their income potential. But, reality is rarely ever that simple. Companies will often have ongoing costs, which can add up fast, which is why most direct sellers lose money rather than make it. Selling $200 worth of products isn't a profit if you are on $300 autoship.

I’m very surprised at the rankings. In full disclosure I am partnered with Isagenix International and we happen to be ranked #22 globally by DSN in only our 15th year. We do $1B/year in sales and are breaking records every day with an annual growth rate of 30%+ annually. Some of the “top 10” are nowhere near these stats. We have also won 45 Stevie Awards, 10 years straight on the Inc. 5000 list, and more. I think all of these companies are great and doing great things but I question the criteria for what makes them tops!


Each distributor is essentially an independent business owner, or more accurately put, an independent sales representative. Each representative gets paid for sales he or she makes, as well as sales made by each person he or she has recruited. Network marketers often earn bonuses for acquiring new distributors and customers and residual income on repeat business.
Earning more than $2 million in Network Marketing commissions a year, and more than $15 million in total over the past 13 ye­­­ars, Calvin Becerra started his Network Marketing career at the age of 24. Previously in the mortgage banking industry, Calvin embraced Network Marketing and, in his first 8 months, became the youngest millionaire in his company. Since then, he has built a massive organization of hundreds of thousands of people that is represented in more than 90 countries worldwide and includes 10 people earning more than $1 million in commissions a year. 

Great job on the top 25 MLMs. Really like what you’re doing for the industry as a whole. Your analysis is spot on. However, a closer look at retention rates for each company might give you another perspective on the value proposition of any given company. As a Doterra Wellness Advocate we are told by our corporate execs that we have a 65% retention rate with customers repurchasing the product within 3 months. And that if we based it on the industry standard of 12 months our retention would go up to 85%. I’m told that this is unprecedented in network marketing. So I’m believing that Doterra is succeeding because its selling a product that works and that users and word-of-mouth drive the business in the long run.
In April 2006, the FTC proposed a Business Opportunity Rule intended to require all sellers of business opportunities—including MLMs—to provide enough information to enable prospective buyers/participants to make an informed decision about acquiring/joining a business venture with information disclosed about the average likelihood of monetary profitability (and the extent of monetary profitability, if any) of acquiring/joining the business venture. In March 2008, however, the FTC removed "Network Marketing" (i.e. MLM) companies from the proposed Business Opportunity Rule, thus leaving MLM participants without the ability to make an informed choice of entering or not entering MLMs based on the disclosed likelihood of success and profitability:

While there are plenty of men who join MLMs, 75% of all participants are women. But that doesn’t mean that if you’re a dude you don’t need to understand exactly how MLMs work, as there’s a chance your wife will one day come to you with the idea of joining one. Hopefully you’ll have a conversation together about it, and hopefully, using the points we lay out below, you’ll be able to make the case that it’s a bad idea for her, and for your family.


Consultants make up the vast majority of MLM jobs. However, The Direct Selling Association (DSA) reports that the average annual income for consultants is about $2,400; in addition, roughly 90 percent of all consultants earn less than $5,000 annually. Not exactly the stuff through which marketing careers are made—although it could prove to be valuable entry-level experience.
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