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Some multilevel marketing companies sell protein powders to high performance athletes. Others sell multivitamin supplements to pregnant mothers. And some sell memory-boosting supplements to elderly people. The world of health and nutrition companies is vast, and there are all sorts of new niches to explore. New MLMs are springing up every year trying to best the next USANA.
I thought That your article was very good. My wife recently joined this company called World Ventures and me being me I figured it would be like some of the other companies that she has joined. You know a bunch of women companies scentsy, 31, etc but the reason I took notice is when she made 500. I know it’s not much but i know if she can make that faster than she has with some of the others she has joined without my help then maybe this thing is the real deal. What do you know about it? I have met some of the people and they seem genuine unlike some of these others like Amway and I don’t feel like it’s all about freaking selling like most of the others. Just shoot it to me straight.
Will Allysian conquer the bold new future of nootropics and smart pill supplements as a network marketing distribution model? What we do know is that they are new, have a nice website, some outside publicity, and show all signs of having future success – but time will tell with this new one just starting out in the not-so-easy industry of MLM marketing.
MLM and direct selling programs also offer very low barriers into entrepreneurship, often providing training, support, and ample encouragement along the way. As retirees begin to realize they need activities that keep them busy, relevant, in good health, and connected to others, the time, energy and cost to participate in these kinds of companies make them very appealing to large segments of the population caught up in these dynamics.
Daria M. Brezinski Ph.D, a practicing psychologist and former marketing director for a multi-level marketing magazine, echoes these sentiments. “Many people don’t realize that multi-level marketing companies are successful because they help people satisfy a number of important human needs, including feeling significant, having connections, learning something new, and making a difference. I have heard people in network marketing say again and again, ‘I’m doing this because I’m meeting amazing people … making so many connections … and I feel so good about myself.’”
Looking compliant is easy. Building a CULTURE around compliance is hard. Building a culture requires doing more than paying lip service to compliance. It requires full buy-in at the corporate level to teach and enforce the important policies. It requires field leaders committed to responsible growth, and corporate leaders that avoid saying things like “the lawyers make us do this.” And finally, it requires constant investment.
As you read these disclosure statements, you need to keep in mind that the companies do what they can to paint a bright picture of your income capability. Instead of giving you straight figures, they’ll share percentages and percentages of percentages. There’s a whole lot of intentional obfuscation going on. You’ve got to bust your mathematical chops to really understand what the numbers mean. We spent hours carefully reading through the above disclosure statements and crunching the numbers ourselves in order to verify Taylor’s conclusion that 90-99% of distributors in each respective MLM were only receiving at most a few hundred dollars a year in commissions. And it’s absolutely true.
Dr. Brezinski’s point is well taken and easy to see practiced by popular network marketing companies. Many MLM and NM companies tout a three-to-five year plan to attain freedom and wealth, yet many of the people running company meetings have been in the business for five or ten years and still haven’t left their full-time job or landed on easy street. “As it turns out,” Dr. Brezinski notes, “when other human needs are being met, the members and consultants don’t focus solely on the financial aspects.”
The real key is this: Network marketing is all about leverage. You can leverage your time and increase the number of hours of work effort on which you can be paid by sponsoring other people and earning a small income on their efforts. J. Paul Getty, who created one of the world's greatest fortunes, said "I would rather make 1 percent on the efforts of 100 people than 100 percent on my own efforts." This very basic concept is the cornerstone of network marketing.
Internet and Social Media changes the landscape a lot, because what originally had to be a door-to-door process is turning into more of a net-based thing. However, Network Marketing is always about direct social interactions, belonging to something, helping others etc. It seems that Network Marketing and Direct Selling was the precursor of internet based customised door-to-door deliver that happens just now everywhere.
Although an MLM company holds out those few top individual participants as evidence of how participation in the MLM could lead to success, the reality is that the MLM business model depends on the failure of the overwhelming majority of all other participants, through the injecting of money from their own pockets, so that it can become the revenue and profit of the MLM company, of which the MLM company shares only a small proportion of it to a few individuals at the very top of the MLM participant pyramid. Participants, other than the few individuals at the top, provide nothing more than their own financial loss for the company's own profit and the profit of the top few individual participants.
With such a unique name, this semi-new company that falls into the MLM niche of cosmetics, and it does so stunningly and “Younique-ly”. Their social media game is also innovative and strong, and not as annoying as some others. They use real customers as their models and who wouldn’t want the chance at 15 minutes of fame?? This company has become one of those company’s people are buzzing about and they credited as one of the most buzz-worthy MLMs of our time.
That brings up another difference between traditional franchises and MLMs: When you own a traditional franchise, you’re not pressured to recruit other people to become fellow franchisees. In fact, if you did that, it could ruin your chances at economic success because you’d be competing with multiple business owners for the same customers. Also, that would be an illegal franchise pyramid scheme.
If you insist on trying one of these MLM offers, the least you can do is look for proper business registration with BBB, toll free number, and proper address (no Post Office box). Also, you will need lots of family and friends to make it work. As a final step, check the MLM materials for one or more of these "red flags" that are associated with the worst of the offerings: