These brothers from Israel changed the minds of the entrepreneurs behind the company, Seacret Direct, when they managed to take the typical start up business from the kiosk (you know those booths in the mall) to the beyond and turned it into a global direct selling company worth millions of dollars. These skincare product companies are pretty boring these days, but the company’s dead sea products originate with a 5,000-year-old history and a huge fan following.
World Global Network is a publicly traded company that recently released a wearable health monitor similar to a Fitbit but with more features. The HELO currently measures blood pressure, heart rate, breath rate, sleep, EKG, mood and steps. It also has a panic button that if pressed twice it will alert you loved ones of your location using GPS. In the near future it will measure blood glucose and blood alcohol without using a blood sample. It will also have a mosquito shield.
By using the network marketing model, they stay ahead of the competition against their traditional counterparts. Not only do they level the playing field by allowing small businesses the same opportunities which their competing large corporations enjoy, they also build valuable relationships directly with their customers which generates customer satisfaction and a loyal following.
That brings up another difference between traditional franchises and MLMs: When you own a traditional franchise, you’re not pressured to recruit other people to become fellow franchisees. In fact, if you did that, it could ruin your chances at economic success because you’d be competing with multiple business owners for the same customers. Also, that would be an illegal franchise pyramid scheme.
The Federal Trade Commission warns "Not all multilevel marketing plans are legitimate. Some are pyramid schemes. It's best not to get involved in plans where the money you make is based primarily on the number of distributors you recruit and your sales to them, rather than on your sales to people outside the plan who intend to use the products."
The world has literally transformed into the Network Marketing business model. And it continues to do so as technology evolves and the internet brings us closer together. Individuals are connected to three times as many people today compared to before the advent of the internet and social media. The world has moved to Network Marketers, and for those of us in this industry with the right company, the future is incredibly bright.
* Go Pro Recruiting Mastery– the world’s #1 generic training event for the Network Marketing Profession. Join us December 4-6, at the MGM Grand Garden Arena in Las Vegas, Nevada. You will hear from top international thought leaders including Magic Johnson, John Maxwell, and dozes of Million-Dollar Earners. It’s an extraordinary event that you and your team can’t afford to miss. To learn more, go to GoProRecruiting.com.
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