Within that, some companies thought that their products would be better off when people with own experience did the referral and possibly trough existing personal relationships by using their social network. That would be Network Marketing. Whether they sell and make money is irrelevant. You do network marketing when you talk about a good movie to friends, only you do not get rewarded, except the random girl who goes to watch the movie with you again based on your enthusiasm :D.
Let’s put it this way, the early version of “Scentsy”’ is not as virtually hot or trendy, but they are however staying significant.  If you like to have parities or play host to others, you’re better equipped to handle this business “opportunity” than others, because that’s what this game is all about.  While you throw these parties, you also have to encourage your guests to whip out their cash and credit cards to buy, buy, buy. Buy what? Candles…Luckily, there are better opportunities to make extra cash these days.
Amway’s outsize political influence goes back to 1979, when the FTC lost its pyramid case against Amway. After four years of litigation, an administrative law judge found that Amway did not run an “illegal” pyramid scheme because it had safeguards to protect against the reliance on recruitment. These included requiring its distributors to sell 70 percent of their inventory each month and to sell to at least 10 different customers per month.
I have a friend who is proposing I join Arbonne? She would be good to work with although I am not educated on all the MLM companies and don’t want to make the wrong choice. I also have a blog which I want to leverage and it seems like most of the health and wellness MLMs utilize hosted parties. Are there any that are more internet based that have had a long time track record! Thanks and sorry for all the questions!
The team aspect includes six main ranks and then another eight executive ranks. Each rank has additional qualifications. These are based mostly on your team sales and on how many active legs you have. You also need at least 100 PQV (Personal Qualifying Volume) per month, after the first six months. It isn’t clear how much that equates to but it’s going to be at least $100 in sales per month – probably higher.

* Go Pro Recruiting Mastery – the world’s #1 generic training event for the Network Marketing Profession. Join us December 4-6, at the MGM Grand Garden Arena in Las Vegas, Nevada. You will hear from top international thought leaders including Magic Johnson, John Maxwell, and dozes of Million-Dollar Earners. It’s an extraordinary event that you and your team can’t afford to miss. To learn more, go to GoProRecruiting.com.


You may remember Rodan + Fields in their former iteration when they sold acne medicine via infomercial. Or when Estee Lauder bought the brand and sold the products in stores. Now they tempt stay-at-home moms with promises of lucrative, flexible careers, free vacations, and six-figure incomes. All they need to do is sell some upscale skin care products via direct sales.


Hi, i recently joined rain int’l …i was a bit skeptical at first but when my brother who’s insulin dependent for years and damaged kidney benefited from its product rain soul, i know i have one of the best companies at last. My brother tried maybe three kinds of product all claiming to help his condition, all coming from good companies but only rain soul helped him. He can now do what he enjoys doing, cooking, exercising, without fatigue and swollen feet…also , the products of rain int’l are Brunswick Labs certified…
This is perhaps the most important question of all. If you're doing it because you think it's going to help you get out of a cash crunch, forget it. If you're doing it because you think you're going to be rich in a year, well, it's fine to have a vision but don't bank on it. On the other hand, if you really believe in the product, that gives you the best likelihood of success with it.
Then we get to compensation plans behind DS and NM. That would be SLM or MLM as in Single Level Marketing or Multi Level Marketing. In this sense, the expression Marketing is not ideal, it should be Multi Level Sales…in most cases. Depending on your activity, you can either be a selling person, or a referring person where the company, website, Fedex does the sales, payment and delivery. There are many forms of the compensation plan, about 1 for every company with a few overlaps. Some of them are by law illegal, most of them are just messed up from the beginning. Success ratio is about 1:200 for a network marketing company to become great and lasting.
I totally agree, Mary. You can lose soooo much more just by opening up a small storefront business. I was in the Spa Industry and then the economy tanked in late 2008. I did not renew my lease in 2009. Lost my several hundred thousand dollar build-out. Lost so much more than taking an MLM business seriously. Even if I would have front loaded on a ton of product, I still would have been better off. People spend $750 and get some business cards then do nothing and blame MLM.
The Federal Trade Commission warns "Not all multilevel marketing plans are legitimate. Some are pyramid schemes. It's best not to get involved in plans where the money you make is based primarily on the number of distributors you recruit and your sales to them, rather than on your sales to people outside the plan who intend to use the products."[21]
* Go Pro Recruiting Mastery – the world’s #1 generic training event for the Network Marketing Profession. Join us December 4-6, at the MGM Grand Garden Arena in Las Vegas, Nevada. You will hear from top international thought leaders including Magic Johnson, John Maxwell, and dozens of Million-Dollar Earners. It’s an extraordinary event that you and your team can’t afford to miss. To learn more, go to GoProRecruiting.com. 
She soon found that there were major downsides. The company billed itself as something that could be done on a part-time schedule with very little money down, but Cramer was working around-the-clock and racking up costs, including fees to travel to company meetings and buy new inventory. Earning money required bringing on new recruits, and Cramer felt guilty when an unemployed woman fighting bankruptcy was willing to invest her meager savings in getting started, even though Cramer knew the woman didn't have the skills or temperament to succeed. Cramer eventually soured on the experience and quit. "It cost me about $10,000 by the time I got out of it," she says.
Network marketing is considered by many to be a form of direct selling (the person-to-person sale of goods or services). It utilizes a few different strategies to generate commission payments, such as recruiting, lead generation and management. Network marketing may be referred to by a variety of names, including "multilevel marketing," "cellular marketing," "affiliate marketing," "consumer direct marketing (CDM)," "referral marketing," "pyramid selling," or  "home-based business franchising."
Hi JP, Your assessment of Melaleuca stating… “When you hit over a billy in annual sales, that’s reason enough to be on the shortlist. On top of that, they’ve been in the MLM game for over two decades, and they’re now the “largest online wellness shopping club” (basically just sounds like a fancy way of saying they sell a lot of miracle diet pills).” is VERY misleading and inaccurate. They offer “far more” products and services than weight control supplements. I have been a “customer” only of Melaleuca for over 20 years and can attest to the superb quality of their products. Please get your facts correct before posting inaccurate information. 🙂
This one is debatable. Based on my observations, companies tend to do better when they have a physical presence for the corporate team to work. The idea of a “cloud based” office sounds nice, but in my opinion, it’s a little cheap and leads to less production. I think it’s important for executives to provide a consistent environment for people to come together during normal office hours and focus intensely on their duties to the company. There’s value in people coming together daily in a physical environment, sparking ideas off of each other at random times. If there’s no physical location, the company, in my opinion, is typically unable to adapt and change quick enough to stay ahead of the competition.
This motor club is one you’d want to be a part of, and it’s less expensive than let’s say AAA, but they offer a lot of the same services.  Some services they offer are packaged up with some of the same old things you’d need, but they also offer some original services that are very beneficial.  Their CEO designed the company’s referral plan down to every detail, that those who sign up just keep wanting back in.  Interestingly enough, they have been in business since 1926 – an adequate amount of time to be a staple in American society.

Thanks for this post. Very helpful. I do like direct sales; one reason for this is that it helps keep alive that age-old tradition of people interacting face-to-face (rather than mainly through texting and social media). For that reason, I think MLMs should target the lonely Millennials. Anyway, I was a member/distributor of Advocare for over 10 years and still miss the products and the activities in the company, now that I am temporarily out. I still plan to sign up again when I can afford it (long story–I’ll spare you). I am now involved in Melaleuca, and I must say in their defense that Melaleuca’s products are actually not overpriced. Because Preferred Customers are not only not expected, but also NOT ALLOWED to turn around and sell the products at the retail price, everyone pays the same low prices. (Granted, one can indeed go to the website and buy directly from the company if they do not want to become a Preferred Customer. Why would someone do that when the annual membership is only $19? Only if they do not want to commit to the minimum monthly requirement for Preferred Customers.) Public, keep this in mind! Don’t be fooled by the rebels who are selling old Melaleuca products on Amazon for way above the retail price!! You’re much better off buying fresh products directly from the factory, even if you pay retail price. Just sayin. My big question: What about Tupperware? I have been a Tupperware consultant for about 6 months, and I have found it to be extremely difficult to keep business going. The directors training me have said that Tupperware is the second most widely recognized brand name in the world, second only to Coca-Cola. If that is the case, why is it so hard to find people willing to host Tupperware parties? Why does it seem so hard to sell? Also, is it just me…Or, does Tupperware’s compensation plan stink?
Multi-level marketing (MLM) is known by a variety of names: network marketing, referral marketing—and more pejoratively (and/or when done unethically), pyramid marketing. In this structure, marketing and sales reps not only receive compensation for their own sales, but also receive a percentage of the sales generated by other salespeople they recruit (commonly known as one’s “downline”). (See also Referral Marketing)
The Internet has made it so easy now. In the old days you had to actually visit people, or at least call them, to pitch your fabulous new opportunity. Face-to-face marketing is still practiced, but it is not so common these days. Besides, no one really loves the idea of having someone over, so they go online where everyone can be as safe as they want. They create sites with videos, testimonials, and pictures.
I spent about 3 years selling Amway back in the 70’s. There was a lot of hype but I made enough money to achieve several of my more modest financial goals. I went on to use some of what I learned to make extra money in various ventures and eventually started a small business out of my home. The business grew until mainstream retailers began offering the same product I was selling at comparable prices. The MLM as a learning tool has some value as long as the product is decent. This MLM ranking is a good way to attract attention and I am curious about Your service. I am selective about what I spend my time and effort on.
Hi JP, Your assessment of Melaleuca stating… “When you hit over a billy in annual sales, that’s reason enough to be on the shortlist. On top of that, they’ve been in the MLM game for over two decades, and they’re now the “largest online wellness shopping club” (basically just sounds like a fancy way of saying they sell a lot of miracle diet pills).” is VERY misleading and inaccurate. They offer “far more” products and services than weight control supplements. I have been a “customer” only of Melaleuca for over 20 years and can attest to the superb quality of their products. Please get your facts correct before posting inaccurate information. 🙂
comes down to leadership and the individual. I even changed teams to find the right mentor and coaching when I knew I was struggling. I found a team that trains people to be some network marketing professionals, and really the math is simple and anyone can make residual income if they do it correctly. The problem is people sign everyone up they can and then most drop out. You only want to work with those that are committed to do the work and be able to work closely with them until they are a developed leader. In all actuality ssigning everyone up as an associate is against the rules and a big no no. Having customers benefits everyone and in most business models like the one I’m with I make more commission off customers than associates that aren’t working.
Not everyone can be a salesperson, but anybody can plug into a system and tools that do the selling and sorting for you. This can be as simple as scripts or email campaigns or as full-blown as an entire marketing funnel. The important thing is that you're given a marketing system that is already proven to work and not required to trial-and-error on your own.
Meet Harvey Mackay Businessman, master networker, and one of the top five speakers in the world, Harvey Mackay is the author of the #1 New York Times bestsellers Swim with the Sharks Without Being Eaten Alive and Beware the Naked Man Who Offers You His Shirt – both of which are among the top 15 inspirational business books of all time according ...…
You've probably heard horror stories about people ending up with a garage full of expensive water filters or other items. This happens because only other distributors will purchase the product at that price. Your product or service must fill a real need at a fair price, and there should be a large untapped market for it. In other words, it must provide tremendous value so that the customer is the biggest winner.
“We decided to take a cash-out refi to pay off unsecured debt,” wrote Kimberly Rotter from San Diego, a personal finance writer and frequent commenter. “The debt was incurred for emergency maintenance on our property, including several months of lost income for my husband while he did the work. Our home was 100 percent paid off so this was a very hard decision for us. However, our alternative was to do the zero percent shuffle on multiple credit cards to handle $85,000 in debt, which I know from past experience is difficult (although possible) at that level. We got a loan against the house for 5 percent and have a very strong and committed 36-month payoff plan. The pain of this choice will hopefully keep us on track. I am optimistic that we will meet our payoff goal.”
Whether you’re looking into multi-level marketing or interested in starting a different kind of business venture, the right education can make all the difference. An online bachelor’s in business administration or online MBA from Rivier University can help you acquire the skills you need to make your mark in the business world. Learn in a dynamic, flexible environment on a schedule that fits your lifestyle.
Don't fall for the line that it takes months or even years to show a profit. You should be able to recoup any investment and start earning income within just a few weeks if there's a real demand for the product. Making a living at it is another story. You need to be able to work part-time in addition to other steadier income sources. Assess whether or not you truly will be able to make money with this company.
The content here is for information purposes only. By delivering the information contained herein is does not mean preventing, diagnosing, mitigating, treating or curing any type of medical condition or disease. When beginning any natural supplementation regiment or integrative treatment, the advice of professionally licensed healthcare providers is advisable to seek.

Network marketers may also find a degree in marketing or business administration very useful. A degree program in marketing helps students understand the consumer market and the factors that influence consumer-purchasing decisions. A degree in business administration prepares students to plan and direct the everyday operations of small businesses and large corporations.
Kay, you don’t need a lot of money to buy essential oils, NOT AT ALL! Specifically now that distillers will sell directly to small businesses with very minimum amount, your $100 will buy you a lot actually. Averagely, your cost with MLM in a single bottle will be around 25x-30x more. So it is not the cost; but the business set-up (packaging, presentation, etc.).
Earning more than $2 million in Network Marketing commissions a year, and more than $15 million in total over the past 13 ye­­­ars, Calvin Becerra started his Network Marketing career at the age of 24. Previously in the mortgage banking industry, Calvin embraced Network Marketing and, in his first 8 months, became the youngest millionaire in his company. Since then, he has built a massive organization of hundreds of thousands of people that is represented in more than 90 countries worldwide and includes 10 people earning more than $1 million in commissions a year.
I have been looking over your sites and viewing the many videos. It sounds appealing however there are many many . . . many lead generators out there, some that are well established (and very good at what they do) and so my question is why would I pay you to train me for 5 weeks and think I could compete (let alone generate income) in the short period you mention?

Project managers will have at least a bachelor's degree in business or computer science; certification in project management and/or SAP (systems applications and products) is also highly desirable. Fluency in one or more foreign languages may also be required, depending upon the international market(s) you work with. In addition, in terms of corporate-level management positions, five to seven years of international project management and/or MLM experience will be required.
I found your article interesting. My wife and I have been involved with AdvoCare since November 2011. Even if I never make another dime in AdvoCare, I will continue to use the products because they have worked and continue to work for us. What I find interesting is the statistic that the majority – 99.7% in MLM actually “lose” money. What is the context of that statistic? That would mean A: the majority of MLM companies don’t have a buyback or return policy B: people that get started with MLM’s have to take on much more inventory that they are able to sell or C: this statistic is not accurate. I believe that C is the right answer. I do agree there are flaws in the MLM industry just as there are flaws in every industry. However, I believe that the MLM industry has made huge improvements in recent years and we do have a better way. People are the variable. When you have a great product, a passion and purpose that drives you everyday, are teachable and coachable, and love others as much as you love yourself, you can be successful in this business. Through the process of investing in your own personal development and learning to serve others, you are able to lead others to do the same. Thanks again. I look forward to reading more from you in the near future.
What is your vision for 2018? What would success look like? Pick a total Network Marketing income level that you would consider to be success for 2018. Write that number down…and then double it. Many of you are playing too small. You haven’t given yourself permission to go to the level of your capability. So, double your number. And tell the wo ...…
Le-Vel THRIVE is #1 in Health and Wellness with innovative products that work. Le-Vel is a completely Cloud Based, work from anywhere company. Besides the Core 3-Steps of THRIVE (which help with energy, sleep, digestion, joint support, aches and pains, weight management), Le-Vel has a plus-line product called MOVE that is wonderful for joints. Thrive is not a weight loss system, but a lifestyle change of vitamins, minerals, antioxidants, amino acids, enzymes, probiotics and is designed to fill nutritional gaps, making you feel amazing. Thrive is easy to promote by just sharing your experience and it’s completely Free to join as a promoter, no startup costs, no monthly fees, absolutely no strings attached! I’ve been a Promoter for over 2 years now and Le-Vel and Thrive has completely changed my family’s life!
Meet Zen Cryar DeBrücke Inspirational teacher, speaker, coach, and author of the international best-selling book Your Inner GPS, Zen Cryar DeBrücke helps people transform the stress in their lives into powerful guidance that leads them to living in greater states of happiness. Her groundbreaking work in using ones Internal Guidance System creat ...…
This is perhaps the most important question of all. If you're doing it because you think it's going to help you get out of a cash crunch, forget it. If you're doing it because you think you're going to be rich in a year, well, it's fine to have a vision but don't bank on it. On the other hand, if you really believe in the product, that gives you the best likelihood of success with it.

I appreciate this comment. I’m a doTERRA gal. When I signed up I said I’d never sell. I just wanted to buy and use the oils. Then because of my love for them, people started coming to me for education and asking where they could get oils. So now I sell them. I’m not a sales person. I can’t bug my friends about stuff. But I’m growing this business because I truly believe in the products and use them every single day. I may not ever become rich from this and that’s OK with me. I won’t consider it a failure. Every person I help is a success in my book!
"Multilevel marketing companies are defined by their business model," Janet Lamwatthananon, career advisor for ZipRecruiter, an online employment marketplace, wrote in an email. "Rather than having a traditional storefront or a website, MLMs sell their goods through consultants who are paid on commission. One way to think about MLMs is as collections of small businesses sharing a name and product line."
If your wife needs to make money for your family, what then could she do instead? Work nights or weekends? Find a paid job that can be done from home (there are legitimate companies out there that hire stay-at-home moms as customer support reps, transcriptionists, etc., though there are also plenty of scams that advertise as such, so look with a skeptical eye)? Start a freelance side hustle?
* Go Pro Recruiting Mastery – the world’s #1 generic training event for the Network Marketing Profession. Join us December 4-6, at the MGM Grand Garden Arena in Las Vegas, Nevada. You will hear from top international thought leaders including Magic Johnson, John Maxwell, and dozens of Million-Dollar Earners. It’s an extraordinary event that you and your team can’t afford to miss. To learn more, go to GoProRecruiting.com.
Thanks for this list. Loved seeing Monat as #1! I am a Market Partner for this company and the money is crazy good because the products are awesome. I was disappointed to see Plexus at #28 and I wasn’t impressed by what you had to say about them. Plexus is NOT a weight loss company. Their products promote a healthy gut and they are clinically proven to decrease inflammation and balance blood sugar. Weight loss is a natural side effect of body balance. The products work and there are a lot of people I know personally making good money with Plexus.
There’s not necessarily a single answer to this question because your earnings depend largely on one important factor: you. If you’re willing to put in the work, and you are working with an MLM that fits your interests and passion, you’ll probably find yourself earning a pretty penny. However, if you choose an MLM that has a mission and products that you don’t have interest in, then your chances for success are far lower.

A marketing program will also teach you how to acquire and interpret meaningful data, including how to obtain and analyze marketing lists. By applying the right analytic and statistical tools, you’ll be able to better target an MLM campaign—as well as better target domestic and overseas vendors who can help to service your company’s needs (and your customers’ demands).
Because of the structure of a network marketing business, many people mistakenly believe that all MLM companies are illegal pyramid schemes. In actuality legitimate network marketing companies are not pyramids. The belief that MLM companies are illegal pyramid schemes may have popularly taken root in 1975, when the United States Federal Trade Commission (FTC) accused Amway Corporation of being an illegal pyramid. However in 1979 a US Federal Judge determined that the networking marketing plan used by Amway was indeed a legitimate business model. This decision in turn helped to legitimize other MLM companies.
For full disclosure, I want to point out that I am not affiliated with any multi-level marketing or direct sales companies, and that I don’t receive any compensation from the industry for my opinion on it.  I’m sharing this with you because after I wrote what is considered the most widely read, copied, and quoted MLM article in the history of the industry, I was accused of writing it to promote my own MLM business or the industry in general, which is not the case.
MLMs are designed to make profit for the owners/shareholders of the company, and a few individual participants at the top levels of the MLM pyramid of participants. According to the U.S. Federal Trade Commission (FTC), some MLM companies already constitute illegal pyramid schemes even by the narrower existing legislation, exploiting members of the organization.[21] There have been calls in various countries to broaden existing anti-pyramid scheme legislation to include MLMs, or to enact specific anti-MLM legislation to make all MLMs illegal in parallel to pyramid schemes, as has already been done in some jurisdictions.[citation needed]
Le-Vel THRIVE is #1 in Health and Wellness with innovative products that work. Le-Vel is a completely Cloud Based, work from anywhere company. Besides the Core 3-Steps of THRIVE (which help with energy, sleep, digestion, joint support, aches and pains, weight management), Le-Vel has a plus-line product called MOVE that is wonderful for joints. Thrive is not a weight loss system, but a lifestyle change of vitamins, minerals, antioxidants, amino acids, enzymes, probiotics and is designed to fill nutritional gaps, making you feel amazing. Thrive is easy to promote by just sharing your experience and it’s completely Free to join as a promoter, no startup costs, no monthly fees, absolutely no strings attached! I’ve been a Promoter for over 2 years now and Le-Vel and Thrive has completely changed my family’s life!
Network marketing isn't a get-rich-quick scheme. Of course some people do make large amounts of money very quickly. Many would say those people are lucky. But success in networking isn't based on luck. (Unfortunately, money won't sprout wings and fly into your bank account no matter what someone has promised you.) Success in network marketing is based on following some very basic yet dynamic principles.
I’m truly sympathetic to this desire. A lot of folks are struggling financially out there; Dad’s salary alone isn’t enough to support the family (or he’s out of work altogether), and Mom getting a job may not be a big help once the cost of childcare is factored in. Plus, a lot of moms simply don’t want to send their kids to childcare and want to be able to stay home with their children.
For full disclosure, I want to point out that I am not affiliated with any multi-level marketing or direct sales companies, and that I don’t receive any compensation from the industry for my opinion on it.  I’m sharing this with you because after I wrote what is considered the most widely read, copied, and quoted MLM article in the history of the industry, I was accused of writing it to promote my own MLM business or the industry in general, which is not the case.
You are right in that most MLM have monthly dues and have high entry fees to be distributors or consultants. You are also right in that most MLM companies focus on recruitment and not product sales. I’ve been working with Arbonne now for quite a while and none of those comments apply to this company, which is why I believe they have survived and are only growing at this point, despite some people’s opinion that they will soon be relics like Mary Kay. To become a consultant is a mere $75 dollars, the kit is involved with all free samples and material. Product loading is prohibited. Each event we host regularly ends with most if not all attendees becoming a preferred client for $20 joining fee for the first year and a $15 renewal every year with no monthly expectation and a guaranteed minimum of 20% off of all stock at all times and 40% off of all packages at all times. Not only that consultants can will their business down 6 generations, and the Mercedes incentive is for a purchase, not a lease. We do look to grow our network, but we emphasize this takes hard work and is not a get rich quick scheme. While you hit the nail on the head with most MLM businesses, there are MLM businesses like Arbonne who are a cut above the rest and who are in the habit of not putting pressure on anyone attending to either purchase or join as a consultant. We only want the best in our network and we have thousands of examples of very successful men and woman to show for it. Great article!!!
"From a consumer standpoint, this is a gigantic siphoning machine just sucking dollars out of people," says Robert FitzPatrick, co-author of the book "False Profits" and president of Pyramid Scheme Alert, a nonprofit consumer education resource. "The bottom line is: It's a scam. It's a pyramid scam, it's a recruiting scam, and you'll lose your money," he adds.
Technically speaking, pyramiding is an illegal practice of a company that solicits their members to recruit more members, more than selling the product. In turn, the primary source of income for its members is the number of members they have recruited instead of the products they have sold over time. Clearly, not all MLMs are pyramid schemes, but it all seems like a matter of degree.
In the MLM industry nutrition companies are like the auto industry, most of the companies are the cheap and low quality choices, a few are in the Mercedes category, and only one company in the Rolls Royce category with 7.5 billion in sales, located in 90 countries, 300 scientist and 30 Ph.D’s on staff, number one selling meal replacement shake and protein shake in the world, 90,000 private clubs and centers, Noble Prize winning scientist, research supported by major universities, proven success track record of more then 36 years, and already owns more then 33% of the meal replacement market, used by some of the worlds top athletes, product of choice for Pre-NFL combine, and the weight loss product that used by the Genesis book or world records for most weight loss in the shortest time – 403 pounds in 18 months. Picking the right company only comes down to whether you want the Rolls Royce or something else.
Although there are no specific educational requirements for direct sellers, individuals interested in network marketing may find it beneficial to take advantage of one of the selling and sales management degree programs available in the United States. Some general course topics include professional selling, marketing, prospecting, sales motivation, consumer behavior, customer relations, and sales management.
These nonsalaried workers may be stay-at-home parents, college students or part-time workers hoping to make money by selling products such as vitamins and makeup to their friends and family. But experts note that just selling products is typically not enough to make a profit, and workers are encouraged to recruit a "downline," a team of underlings from whose sales they also earn a commission, creating a pyramid-shaped compensation structure.
Yeah you can kind of tell what this company is all about just from their name. It is one of those currently trending companies with their anti-aging business opportunity, where the company boasts about “selenium” being the minerals of all minerals to help many immune system and thyroid functions.  The company has steady development (with revenue up to $156 million per year, up at a rate of 16%), though they are unable to take over the market.  They are just in a market with too many big named competitors (i.e. Nerium, Jeunesse).
(May 2017 update: did this go under?) The sign up cost will make you do a triple take (almost four figures), but you get to set your own retail price on every product you sell. If you’ve got the skills to make people cough up the cash for their products (which, btw, are pretty legit), you could definitely make that money back. They’ve also been winning plenty of awards (even a growth award from the Direct Selling Association themselves).

The Direct Selling Association (DSA), a lobbying group for the MLM industry, reported that in 1990 only 25% of DSA members used the MLM business model. By 1999, this had grown to 77.3%.[26] By 2009, 94.2% of DSA members were using MLM, accounting for 99.6% of sellers, and 97.1% of sales.[27] Companies such as Avon, Electrolux, Tupperware,[28] and Kirby were all originally single-level marketing companies, using that traditional and uncontroversial direct selling business model (distinct from MLM) to sell their goods. However, they later introduced multi-level compensation plans, becoming MLMs.[23] The DSA has approximately 200 members[29] while it is estimated there are over 1,000 firms using multi-level marketing in the United States alone.[30]


I joined in the mid-90’s under a Dr that paid my way. We were somewhere in Paul Orberson’s dowline, below an AR kid making $80K+/month. I didn’t actually sign anyone as a rep, and just enjoyed doing the pitch to the crowd in the hotels, restaurants, and eventually auditoriums. I got paid by the Dr to tell the “long distance” story, and he went all the way to there top tier in under a year.

The gist of the matter is that the courts have found that as long as an MLM can show that its primary purpose is to sell product (even to people within the MLM) and not recruitment of distributors, the company is considered a legitimate business and not a pyramid scheme. But this line is really fuzzy, and little to no effort is made by law enforcement agencies to make companies prove that they emphasize retail over recruitment.


I initially spoke to a retired friend who said she joined a health and beauty direct selling company as a means of meeting new people. She had recently remarried and moved to a new location, so she combined the practice of meeting new people with making extra money.  After almost a decade in the business, she’s built a small niche business with family and friends despite switching to from one company to another competitor after three years.
Products that work on anti-ageing are usually not cheap and but the major downside is that they rarely ever do anything meaningful. But the case of Jeunesse is quite different since reviews have been good. Network marketers are given the opportunity to sell the products of this company for a commission. Now, who wouldn’t be interested in buying a body cream that makes them look just a little younger?
Consultants involved in multi-level marketing usually sell products directly to consumers through relationships and word of mouth. Nearly 9 out of every 10 consultants are part-time, and work out of the home as distributors of a given line of products. Many multi-level companies also employ a “party plan” strategy, where consultants (and possibly also the consultant’s “upline”) invite friends and other interested customers in the area to a party at the consultant’s home (or other available location). Many products are demonstrated, everyone has a good time, and by the end of the party the consultant has hopefully made several sales—and possibly even recruited a new consultant (who in turn become that salesperson’s downline).
It’s also important to note that while I expect there to be significant growth in the ranks of many MLM companies, there will also be substantial growth in businesses that adopt this model and its many benefits.  In fact, it’s one reason I developed the Certified Professional Retirement Coach certification in conjunction with the Retirement Coaches Association.
Network marketing isn't a get-rich-quick scheme. Of course some people do make large amounts of money very quickly. Many would say those people are lucky. But success in networking isn't based on luck. (Unfortunately, money won't sprout wings and fly into your bank account no matter what someone has promised you.) Success in network marketing is based on following some very basic yet dynamic principles.
You may remember Rodan + Fields in their former iteration when they sold acne medicine via infomercial. Or when Estee Lauder bought the brand and sold the products in stores. Now they tempt stay-at-home moms with promises of lucrative, flexible careers, free vacations, and six-figure incomes. All they need to do is sell some upscale skin care products via direct sales.

Independent non-salaried participants, referred to as distributors (variously called "associates", "independent business owners", "independent agents", etc.), are authorized to distribute the company's products or services. They are awarded their own immediate retail profit from customers plus commission from the company, not downlines, through a multi-level marketing compensation plan, which is based upon the volume of products sold through their own sales efforts as well as that of their downline organization.
Multi-level marketing (MLM) is a distribution-based marketing network that includes direct sales and a downline of distributors. These home businesses tend to get a lot of bad press for their similarity to pyramid schemes. In reality, they have one key difference. Where pyramid schemes require people to invest in a false promise of wealth, MLM organizations sell real products or services that their distributors believe in.

You want to go back in a time machine and relive the old days of your younger, fitter and slimmer self?? Well if you just said yes, you are a part of the targeted market: everyone!  With their insane sale profit numbers, this company always makes the list for the top 20 MLM companies in the world, bringing in about $1.4 billion dollars in yearly revenue.  Not only are you selling a product people already have so much trust in, but the new associate cost to sign up is only $30, really one of the lowest.


Do you know why there is such a big drop off rate in Network Marketing? It is because they were told that the profession was a piece of cake. They were told that they would hardly have to work, don’t have to sell anything, or the product sells itself. Then when they get started, they realize that there is a lot of work that goes into building a ...…
Fast-forward a few years to today and history has proven Robert's prediction to be absolutely correct - Network Marketing has absolutely been on an upward trajectory over the past few years, in terms of numbers of people involved, sales turnover generated, and standards & professionalism in the industry. The companies, products, regulations, people and overall integrity within the Network Marketing industry have all advanced, and much as the franchising industry evolved from early shady practices to where today half of every high street or shopping mall comprises franchised businesses that are accepted and trusted by all, so it is that more and more people are coming around to seeing Network Marketing as a credible business model that they can utilise to achieve their various goals in life.
I enjoyed this post and spent too many hours reading all your other posts and watching your videos. You have some excellent real life experiences to share and glad I found this blog. My wife and I are with It Works Global (She started it and I came on board later). I was curious why they didn’t make your list? Do you think blogging would work with this type MLM? I have only had success using Instagram and Facebook. The MLM model is not something I like but it is what is I guess. My wife joined to get a discount on wraps and now this insane looking chart pays the bills. I want to take it further just keep searching for a good way to do so. Maybe blogging is the answer? Thank you. for your time. Mike

If Owner Two decided to expand his business and sponsors Owner Three, Owner Two would be credited for any sales volume that Owner Three produces. Lastly, because Owner One sponsored Owner Two, Owner One would also be credited for the sales volume of both Owner Two and Owner Three. It is this ability to generate revenue streams from multiple sources that has made network marketing a popular and profitable business for many.


Perfect reply That’s exactly what gives network marketing a bad name. Sheesh. If you find something you’re passionate about then go for it. But first ask, how many people can you personally find who have replaced their income at such n such a company? I’m grateful to say I have hundreds of dōTERRA advocates who have, and who go about it with integrity. Thanks for all the research, it was fun to read. I’d recommend looking at retention as well sometime.
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Eric Worre has been a leader in the Network Marketing profession for 28 years. Although he’s now retired from being a distributor and focused exclusively on Network Marketing Pro, his career has given him a broad range of experience. He’s been a top field producer, building sales organizations totaling over 500,000 distributors in more than 60 countries; the President of a $200 million Network Marketing company; a co-founder and president of his own company, TPN- The Peoples Network; and a high-level marketing consultant to the Network Marketing profession. Eric is the author of the international bestselling book Go Pro – 7 Steps to Becoming a Network Marketing Professional, which has sold over 1,500,000 copies and has become a “must-read” for anyone who is serious about building their network marketing business. Tell me more
At the corporate level, MLM professionals develop an easily communicated mission and image, and create resources that facilitate that communication. The key to knowing how to communicate this message to customers is knowing and understanding them. Therefore, effective MLM begins with data, and builds upon that data throughout a campaign. With the sales and customer information generated at each presentation, companies can better discern what products to acquire and/or develop, how to best portray them to their audience, and how to tailor their message to different market segments.
If Owner Two decided to expand his business and sponsors Owner Three, Owner Two would be credited for any sales volume that Owner Three produces. Lastly, because Owner One sponsored Owner Two, Owner One would also be credited for the sales volume of both Owner Two and Owner Three. It is this ability to generate revenue streams from multiple sources that has made network marketing a popular and profitable business for many.
A quiet giant in our Profession, Donna Johnson has been involved in Network Marketing for nearly 40 years - 30 of those with her current company.  During that time, she's built one of the largest sustainable organizations in the world based on culture and ethics.  She has hundreds of leaders earning six and seven figures each yearend her business is thriving and growing globally.
First of all, Avon “has” been. Second, Avon really needs to work on their appeal to a younger generation. Third, Avon makes it difficult for representatives to make any money unless you are purchasing a ton of catalogs and knocking on doors. The company really needs to allow representatives to advertise online, and I don’t mean spamming friends on a Facebook or Twitter feed.
If you remember those ads for P90X and Insanity, you are not alone because they were something to rave about at one point in time.  They have dropped off a tad, but nonetheless Beachbody is still a well-known name.  The company is so focused on their products, very few people know that they are a network marketing company.  Which can be seen as an advantage for the company’s survival, but they are questionable as a “hot offer” to advertise.
One of the earliest critics of Amway, former insider Stephen Butterfield, wrote about how its conservative economic policies actually helped bolster Amway’s ranks in his 1985 book, Amway: The Cult of Free Enterprise. “In alliance with the religious right, Amway (which stands for American Way) has spent more than three decades building an authoritarian, pro-business movement in the American middle class,” according to a promotion blurb for the book. “Amway preaches devotion and obedience to its leaders, hard work and sacrifice for the Company, contempt for the poor and worship of the rich.”
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