You may remember Rodan + Fields in their former iteration when they sold acne medicine via infomercial. Or when Estee Lauder bought the brand and sold the products in stores. Now they tempt stay-at-home moms with promises of lucrative, flexible careers, free vacations, and six-figure incomes. All they need to do is sell some upscale skin care products via direct sales.
You can contact me too. I am with a solid company with good honest testimonies about the products. I am in a group with one of my team members who had rheumatoid arthritis. I know her personally. She has had great results. I can let you talk to her if you like. Our products seem to do well with arthritis and other health issues. I would love to talk to you if you are interested.
The prospect of working from home is becoming increasingly popular. According to The New York Times, a recent Gallup poll reports 43 percent of employees work remotely some of the time. Of those, the number working from home four to five days per week has jumped to 31 percent. Modern workers seem to be embracing the flexibility of working remotely, so it’s not surprising that multi-level marketing companies (MLMs) are “poised for explosive growth,” Forbes predicts.
Network marketers may also find a degree in marketing or business administration very useful. A degree program in marketing helps students understand the consumer market and the factors that influence consumer-purchasing decisions. A degree in business administration prepares students to plan and direct the everyday operations of small businesses and large corporations.
What this all adds up to, in the eyes of opponents and supporters, is a benign era for MLMs. Regulating these companies, with their legions of independent salespeople, is difficult for the toughest regulatory regimes. And the Trump era will be anything but that. “Anybody who would continue to expect or hope for law enforcement regarding financial schemes of this type would be living in a dream world,” said Robert FitzPatrick, the president of the watchdog Pyramid Scheme Alert. “[MLMs] are going to gain protection.”
Daria M. Brezinski Ph.D, a practicing psychologist and former marketing director for a multi-level marketing magazine, echoes these sentiments. “Many people don’t realize that multi-level marketing companies are successful because they help people satisfy a number of important human needs, including feeling significant, having connections, learning something new, and making a difference. I have heard people in network marketing say again and again, ‘I’m doing this because I’m meeting amazing people … making so many connections … and I feel so good about myself.’”
Ask yourself whether you would enjoy selling products to the public. Find out how many hours a week your sponsor and other distributors spent on the business when they joined and how much time they spend now. Remember that no matter how good the product and how solid the plan, you’ll need to invest sweat equity and money for your investment to pay off. Consider the other demands of the business — for example, going to training, recruiting new distributors, managing paperwork, recording inventory, and shipping products.
A degree in business administration with a concentration in marketing may also prove helpful. Students learn the fundamental principles of marketing and selling, as well as how to run a business. Some general course topics include advertising, sales, e-commerce, marketing management, marketing research, finance, accounting, human resource management, and business ethics.