Starting out as a casual customer, and then moving into the business side of the company, Kierston set the pace and laid the foundation for her family’s future when the unexpected happened and they were at risk of losing everything.  Two years later, Kyle joined his wife in her business and, together, they have become million-dollar earners while building a wildly successful Network Marketing business.

Then we get to compensation plans behind DS and NM. That would be SLM or MLM as in Single Level Marketing or Multi Level Marketing. In this sense, the expression Marketing is not ideal, it should be Multi Level Sales…in most cases. Depending on your activity, you can either be a selling person, or a referring person where the company, website, Fedex does the sales, payment and delivery. There are many forms of the compensation plan, about 1 for every company with a few overlaps. Some of them are by law illegal, most of them are just messed up from the beginning. Success ratio is about 1:200 for a network marketing company to become great and lasting.


Network marketing, also known as Multi-Level Marketing, is a legitimate business model whose method of selling is by distributing a company’s products and services through a network of independent distributors. These independent distributors use direct selling and network building to market the products and services to potential customers. They act as a franchise to the company and earn commissions based on the volume of merchandise sold, or equivalent to its point value, as a result of their group dynamics.
Yet there must be something to the business model, since I see some big business icons like Donald Trump are joining in the MLM parade. I've written about these before, and I'm still looking for one that feels entrepreneurial. Who has a convincing story that will make me feel good and pure as I recommend their MLM to my best startup clients? Do you love them or hate them?
Eric Worre's Go Pro has become the de facto bible of network marketing. Eric takes his more than 25 years experience in the profession and boils it down to nuts and bolts practical wisdom you can learn and apply. If you want to succeed, if you are serious about being a network marketing professional, make this book the centerpiece of your library! --Chris Widener, author of the Art of Influence
Eric Worre's Go Pro has become the de facto bible of network marketing. Eric takes his more than 25 years experience in the profession and boils it down to nuts and bolts practical wisdom you can learn and apply. If you want to succeed, if you are serious about being a network marketing professional, make this book the centerpiece of your library! --Chris Widener, author of the Art of Influence
Staci Cahill runs her Washington MLM company in a way many people can appreciate.  She keeps her personal life separate from her business life by avoiding home parties, offering instead workshops that educate prospects on the products she offers.  “I didn’t want to be that person others hid from because they thought I was going to ask them to host a party.  I like to keep my business life and personal life separate.”
Network marketing isn't a get-rich-quick scheme. Of course some people do make large amounts of money very quickly. Many would say those people are lucky. But success in networking isn't based on luck. (Unfortunately, money won't sprout wings and fly into your bank account no matter what someone has promised you.) Success in network marketing is based on following some very basic yet dynamic principles.
Unfortunately, many pyramid schemes attempt to present themselves as legitimate MLM businesses and, often, it can take many years for the FTC to finally step in and close down these fraudulent companies… so BEWARE! Do your due diligence and avoid any opportunity that emphasizes recruiting members and getting paid, rather earning commissions for the sale of products and services.
The intelligent companies obsess over ways to get their salespeople profitable FAST. When distributors are profitable, they’re less inclined to quit and less inclined to complain to regulators. Profitability is defined by earning more than you spend. Profitability can be enhanced through customer acquisition models like 3 and free programs, sample products, trainings on how to move inventory, etc. It can also be enhanced by avoiding taxing the distributors with overly expensive (and oftentimes ineffective) training materials.

The Federal Trade Commission issued a decision, In re Amway Corp., in 1979 in which it indicated that multi-level marketing was not illegal per se in the United States. However, Amway was found guilty of price fixing (by effectively requiring "independent" distributors to sell at the same fixed price) and making exaggerated income claims.[47][48] The FTC advises that multi-level marketing organizations with greater incentives for recruitment than product sales are to be viewed skeptically. The FTC also warns that the practice of getting commissions from recruiting new members is outlawed in most states as "pyramiding".[49]
By the 1980s, the landscape of U.S. economics was transformed. A financial boom coincided with women entering commercial life. These women were a huge target for network marketing companies, as they sought jobs that allowed them to earn money without neglecting their children and families. Women were able to acquire high positions within these companies, creating opportunities for women to achieve financial independence without giving up their families.
* Go Pro Recruiting Mastery– the world’s #1 generic training event for the Network Marketing Profession. Join us December 4-6, at the MGM Grand Garden Arena in Las Vegas, Nevada. You will hear from top international thought leaders including Magic Johnson, John Maxwell, and dozens of Million-Dollar Earners. It’s an extraordinary event that you and your team can’t afford to miss. To learn more, go to GoProRecruiting.com.
Determine if the company is handling advertising and publicity on its own to help create demand for the product. Find out what restrictions are there on where and how you can promote it, such as advertising and websites. There's not a right or wrong answer to that question. A wide-open policy is more flexible for you, and for everyone else, too. If you're prepared to be highly competitive, that's fine, but if not, you may prefer to work with a company whose policy is more restrictive.

But if you understand how traditional direct selling used to work before MLMs, you’ll see that they really aren’t in the direct sales biz. If your grandpa sold encyclopedias door-to-door when he was in college, ask him if he was required to buy the encyclopedia sets himself in order to sell them to others. Ask him if he had to personally purchase a certain number of encyclopedias a month or year to keep his job. And then ask him if he was pressured to recruit more salesmen beneath him. The answer to all of those questions will be no. He didn’t make any money recruiting people to be salesmen — he made his money selling encyclopedias to housewives.
Something multi-level marketing as well as network marketing companies are poised to capitalize on.  As a result, the industry could soon experience larger than life growth, spurred by baby boomers looking to adjust their retirement feelings and plans.  Whether you're interested in starting your own business for retirement income or helping others explore this entrepreneurial path, download our free guide:  How To Start a Business For Retirement Income here
Because of the encouraging of recruits to further recruit their competitors, some people have even gone so far as to say at best modern MLMs are nothing more than legalized pyramid schemes[4][19][20] with one stating "Multi-level marketing companies have become an accepted and legally sanctioned form of pyramid scheme in the United States"[19] while another states "Multi-Level Marketing, a form of Pyramid Scheme, is not necessarily fraudulent."[20] In October 2010 it was reported that multilevel marketing companies were being investigated by a number of state attorneys general amid allegations that salespeople were primarily paid for recruiting and that more recent recruits cannot earn anything near what early entrants do.[60] Industry critic Robert L. FitzPatrick has called multi-level marketing "the Main Street bubble" that will eventually burst.[61]
At the corporate level, MLM professionals develop an easily communicated mission and image, and create resources that facilitate that communication. The key to knowing how to communicate this message to customers is knowing and understanding them. Therefore, effective MLM begins with data, and builds upon that data throughout a campaign. With the sales and customer information generated at each presentation, companies can better discern what products to acquire and/or develop, how to best portray them to their audience, and how to tailor their message to different market segments.

I know there are a few companies, like Mary Kay and Lia Sophia, who have a generally positive image, but there are many more, often built around some investment scheme, which continue to give this sector a bad image. If you scan the Internet, you will find dozens of negative articles, like "What's Wrong With Multi-Level Marketing?", but very few singing their praises.

It was not until August 23, 2005 that the State Council promulgated rules that dealt specifically with direct sale operation- Administration of Direct Sales (entered into effect on 1 December 2005) and the Regulations for the Prohibition of chuanxiao (entered into effect on 1 November 2005). When direct selling is allowed, it will only be permitted under the most stringent requirements, in order to ensure the operations are not pyramid schemes, MLM, or fly-by-night operations.


Before launching Omnilife and becoming a billionaire, Jorge Vergara sold street tacos in Mexico, smuggled Herbalife supplements into Mexico, and sweet talked the Mexican government into changing their regulations in the nutritional products sector. This guy could make a movie about his life and it would probably win an Academy Award (he’s actually a major film producer on the side, casual).
Great article and thanks for taking the time to write this.. however I can see why your business didn’t fly as you had hoped. Mlm is a people’s business and that means that it IS the interaction with each other that strengthens working together. Yes you need to be self motivated but you also need to be a supporter too. Networking also eliminates the need to do constant appraisals. You don’t work you don’t get paid. That’s music to a corporate managers ears. Networking is not for everyone… but where else can you invest for such a small amount and have all the other aspects of business done for you and all you have to do is go get customers and recruit more customer finders and have no ceiling on being paid for that. As for the product you promote.. you choose something you like. My original passion as a woman was make up so I joined that type of business. Got so passionate I qualified as a beautician and onto other certificates then I discovered essential oils.. I needed supplies but minimum trade orders were over £3000 each time. Mlm on the other hand was order as my demands and finances could afford. So my interest in mlm grew. Now I would not go back to traditional office work. When I know when I apply myself I can exceed what ANY employer thinks I’m worth

Eric Worre's Go Pro has become the de facto bible of network marketing. Eric takes his more than 25 years experience in the profession and boils it down to nuts and bolts practical wisdom you can learn and apply. If you want to succeed, if you are serious about being a network marketing professional, make this book the centerpiece of your library! --Chris Widener, author of the Art of Influence
You can definitely generate a hefty income through Network Marketing, but ONLY if you are willing to put in the effort to generate leads, train others, and make it your focus to get the word out. Network marketing is ultimately not a ‘get rich quick’ scheme, as it requires an ample amount of work and effort to make it work. However, if you are willing to put in the work, it could be the door to your financial success.
Consumer safeguards are policies a company can implement to minimize the possibility of consumer harm. Because a distributor’s success depends on his or her efforts along with market conditions, there’s no way to completely eliminate the chance of distributor losses. But…things can be done to minimize the sting if a distributor gets stuck with product they no longer want. The smart companies spend more money than required to build these safeguards. The easiest protection is offering a generous refund policy on unused or unsellable inventory. It’s considered a best-practice to offer a 12 month buyback period on resellable inventory. The refund needs to be clearly published and easy to understand, and customer support needs to make the experience of requesting a refund as painless as possible.
Lauded as the #1 leadership expert in the world by Inc. Magazine, John C. Maxwell is a speaker, coach, and New York Times Bestselling Author. He has written more than 80 books - including the 21 Irrefutable Laws of Leadership and the 21 Indispensable Qualities of a Leader - that have sold more than 26 million copies and have been translated int ...…

Don't fall for the line that it takes months or even years to show a profit. You should be able to recoup any investment and start earning income within just a few weeks if there's a real demand for the product. Making a living at it is another story. You need to be able to work part-time in addition to other steadier income sources. Assess whether or not you truly will be able to make money with this company.
This is awesome! I didn’t know there was an MLM company that sells wine. I may look into this. I’m still on the search for a solid company. I pretty much have PTSD with MLM companies because of past teams I signed up under. They were all about hype and money but never did explain HOW to build the business. It was so bad that I am now more cautious and aware of these type of people.
When you’re asking people to volunteer their time to sell a product or service, the experience needs to be fun. As adults, we all feel tremendous pressure in multiple areas of our lives. If a network marketing company starts to feel stale, unappreciative and a little corporate-y, consumers will invest their energies somewhere else. As Millennials hit the scene, it’s important to understand that they’re placing less emphasis on financial metrics. Companies need to always maintain a sense of humor and constantly show appreciation for their sales force. When a company starts leading with an iron fist and sends out warnings to fence in a sales force, it almost always backfires. People need to have fun with the brand and fun sharing the brand with others. If it’s painful, forget about it.

Businessman, master networker, and one of the top five speakers in the world, Harvey Mackay is the author of the #1 New York Times bestsellers Swim with the Sharks Without Being Eaten Alive and Beware the Naked Man Who Offers You His Shirt – both of which are among the top 15 inspirational business books of all time according to the New York Times.
You want to go back in a time machine and relive the old days of your younger, fitter and slimmer self?? Well if you just said yes, you are a part of the targeted market: everyone!  With their insane sale profit numbers, this company always makes the list for the top 20 MLM companies in the world, bringing in about $1.4 billion dollars in yearly revenue.  Not only are you selling a product people already have so much trust in, but the new associate cost to sign up is only $30, really one of the lowest.
We've partnered with The Foundation for Learning and Youth Travel Education (FLYTE), a nonprofit organization that empowers youth living in underserved communities through transformative travel experiences. FLYTE teaches that we are more alike than we realize. By bridging the gap between fear and understanding, FLYTE empowers future generations by connecting them to the world.
Representatives for direct selling companies affirm that most participants in their companies aren't making much. "Earnings are typically quite small," says Joe Mariano, president and CEO of the Direct Selling Association. He notes that nearly three-quarters of people involved in direct selling are "discount customers," meaning they're buying the products for themselves – not selling them. For that majority, earnings aren't just small: They're nonexistent.

But the FTC’s newfound toughness may come to naught in the Trump era. There’s little hope, according to both critics and cheerleaders of the MLM industry, that the Trump administration will assume such a strict posture toward Herbalife’s peers. “The more likely scenario is that they just won’t bring a pyramid scheme case,” said Bonnie Patten, executive director of Truth in Advertising, a consumer advocacy group that helped the FTC in its prosecution of Vemma, a nutritional-product MLM that the FTC alleged was a pyramid scheme in August 2015. The case was settled in December on terms similar to the Herbalife one. (Neither Vemma nor Herbalife admitted guilt in their settlements.)
Yeah you can kind of tell what this company is all about just from their name. It is one of those currently trending companies with their anti-aging business opportunity, where the company boasts about “selenium” being the minerals of all minerals to help many immune system and thyroid functions.  The company has steady development (with revenue up to $156 million per year, up at a rate of 16%), though they are unable to take over the market.  They are just in a market with too many big named competitors (i.e. Nerium, Jeunesse).
Meet Zen Cryar DeBrücke Inspirational teacher, speaker, coach, and author of the international best-selling book Your Inner GPS, Zen Cryar DeBrücke helps people transform the stress in their lives into powerful guidance that leads them to living in greater states of happiness. Her groundbreaking work in using ones Internal Guidance System creat ...…
I joined in the mid-90’s under a Dr that paid my way. We were somewhere in Paul Orberson’s dowline, below an AR kid making $80K+/month. I didn’t actually sign anyone as a rep, and just enjoyed doing the pitch to the crowd in the hotels, restaurants, and eventually auditoriums. I got paid by the Dr to tell the “long distance” story, and he went all the way to there top tier in under a year.
“The two years I was supposedly building my Amway business, I lost nearly $10,000 on tapes, seminars, books, gas, and travel expenses for out-of-town seminars. My earnings? Less than $500 total. Since I was unemployed — and pretty much unemployable for any nonburger-flipping job — those $10,000 came exclusively from my grandmother, who was also my biggest (and only) Amway customer, buying expensive, ‘concentrated’ Amway products she didn’t need, every month to support me.”

First, Elliot, thank you for this article. Your sense of truly wanting to help comes through and it’s refreshing. Like MommyFinance, I too have suffered PTSD from previous runs at MLM but I have been looking for legitimate ways of making extra income and seems I’m being directed toward trying MLM again. Your article gave me hope that there are some good ones out there. What you said about finding the one that fits me and leaving a legacy for family really turned on a light for me and I greatly appreciate that. A wine business is not quite up my alley but I will certainly direct those who might be interested your way.


Great article and thanks for taking the time to write this.. however I can see why your business didn’t fly as you had hoped. Mlm is a people’s business and that means that it IS the interaction with each other that strengthens working together. Yes you need to be self motivated but you also need to be a supporter too. Networking also eliminates the need to do constant appraisals. You don’t work you don’t get paid. That’s music to a corporate managers ears. Networking is not for everyone… but where else can you invest for such a small amount and have all the other aspects of business done for you and all you have to do is go get customers and recruit more customer finders and have no ceiling on being paid for that. As for the product you promote.. you choose something you like. My original passion as a woman was make up so I joined that type of business. Got so passionate I qualified as a beautician and onto other certificates then I discovered essential oils.. I needed supplies but minimum trade orders were over £3000 each time. Mlm on the other hand was order as my demands and finances could afford. So my interest in mlm grew. Now I would not go back to traditional office work. When I know when I apply myself I can exceed what ANY employer thinks I’m worth

Once you have decided to join a network marketing business, first decide which company is best for you. Do market research and buy the package. Upon buying package you will get in touch with your upline who is already in the business. Follow your upline to move forward. Just remember one thing always, network marketing is an awesome business which works on the compound interest theory. Initially you will have to work hard and results are less, but as soon as you grow you will have to work less and you will earn more.
I’ve written ad nauseum about the idea of offering special, confidential deals with “elite” networkers. Confidential deals occur when a company provides extra incentives to lure experienced networkers from another company. The incentives take many forms, but usually involve up-front money, preferred placement in the genealogy, enhanced earning potential in the pay plan, etc. If you look historically at the companies that have been aggressive with deals, theres always a massive POP followed by a massive DROP. Who gets hurt? The average distributors that signed up under the pretenses of joining the “next hot thing.”

The Federal Trade Commission warns "Not all multilevel marketing plans are legitimate. Some are pyramid schemes. It's best not to get involved in plans where the money you make is based primarily on the number of distributors you recruit and your sales to them, rather than on your sales to people outside the plan who intend to use the products."[21] 

Well it seems like forever, but isn’t that how long ago 1993 feels? That’s when this MLM popped its head onto the scene and they haven’t gone anywhere since.  This is how you build a company from the ground up. Step 1: trustworthy name brand and Step 2: strong foundation. With these solid steps businesses can go anywhere, and a half billion in yearly sales won’t hurt either.
If you are open to hearing about a proven opportunity with one of the fastest growing companies situated in 26 countries, voted in top 20 for business opportunies ,voted #1 patent pending compensation plan in the industry 2016 , strategic Branding Strategy offering flexibility and growth for your business long-term as well as no comprise policy on quality for all of its products

I totally agree, Mary. You can lose soooo much more just by opening up a small storefront business. I was in the Spa Industry and then the economy tanked in late 2008. I did not renew my lease in 2009. Lost my several hundred thousand dollar build-out. Lost so much more than taking an MLM business seriously. Even if I would have front loaded on a ton of product, I still would have been better off. People spend $750 and get some business cards then do nothing and blame MLM.
“We decided to take a cash-out refi to pay off unsecured debt,” wrote Kimberly Rotter from San Diego, a personal finance writer and frequent commenter. “The debt was incurred for emergency maintenance on our property, including several months of lost income for my husband while he did the work. Our home was 100 percent paid off so this was a very hard decision for us. However, our alternative was to do the zero percent shuffle on multiple credit cards to handle $85,000 in debt, which I know from past experience is difficult (although possible) at that level. We got a loan against the house for 5 percent and have a very strong and committed 36-month payoff plan. The pain of this choice will hopefully keep us on track. I am optimistic that we will meet our payoff goal.”
On November 3rd, I will be hosting a 3-hour LIVE webcast that will teach you the very best leadership secrets I have learned over the last 30 years. If you want to take your skills to the next level. If you want to do it in the same way as six and seven figure earners, this webcast is a MUST attend for you! Join me online on November 3rd at 12 PM PDT.
Pyramid schemes come in all forms. A really simple example are those chain letter things where you’d get a letter with seven names and addresses. You were supposed to send $1 to the names on the list. After you did that you were supposed to add your own name to the bottom of the list and send the letter off to at least 7 people. Supposedly you could make tens of thousands of dollars in just a few weeks doing this.
If you need something just see if this company has it, because chances are they do.  They are recognized for their greatly discounted product one-stop-shop, as they are wealthy CEOs.  The CEOs have made it to the Forbes list, drive nice cars, live in mansions in Biscayne Bay, penthouses in Manhattan, and are well-known with celebrities…I could go on, but you get the picture, right?  And this is all in credit to their MLM.  They’ve hit snags in their past with the SEC, but at the end of the day they just kept going, and they’re going strong.  Market America still managed to make it onto the DSN Global 100 at the 29th position.
The big difference between MLM and a pyramid scheme is in the way the business operates. The entire purpose of a pyramid scheme is to get your money and then use you to recruit other suckers (ahem - distributors). The entire purpose of MLM is to move product. The theory behind MLM is that the larger the network of distributors, the more product the business will be able to sell.
Much has been made of the personal, or internal, consumption issue in recent years. In fact, the amount of internal consumption in any multi-level compensation business does not determine whether or not the FTC will consider the plan a pyramid scheme. The critical question for the FTC is whether the revenues that primarily support the commissions paid to all participants are generated from purchases of goods and services that are not simply incidental to the purchase of the right to participate in a money-making venture.[46]
I’d like to point out a few things: statistically something like 96% of businesses fail within the first 5-10 years, which is a much more impactful loss, both financially and time wise, than the few hundred dollars one puts into whatever product they’re using in MLM. So realistically the success rate as a “self employed business owner” with MLM is probably a bit better than it is with launching a traditional business, or at least consistent with it. It takes discipline and tenacity that many people don’t have- that’s why they chose to remain employees in the first place.
This “outlier” experience helped him to develop and grow both his own brands and increase the value of his brand partners as he was quickly becoming an influential professional skateboarder. By leveraging his influence and designing new concepts and ideas, he helped turn a rising footwear and apparel brand into a $500 million international company. He used that same expertise to build skate brands later in his career launching the world's first true professional skateboarding league Street League Skateboarding and a first of its kind skateboarding channel, ETN.
This company is still able to shine through, even though they are in tough competition with other well-known competitors such as Mary Kay and Avon.  This company does promote their focus on having cruelty-free products for consumers and au natural ingredients, and from their stand point it looks like they could sling shot into the league of their rivals at any time.  You can anticipate to watch them enter the billion-dollar yearly revenue stream pretty soon!
If you’re headed towards the future, WGN will be there waiting.  This company is ready to take on the world and they just may be ready to do so.  They sell every futuristic gadget you could think of, some items include their space phones, wearable tech, and VR (virtual reality gear).  They’ve only been in business for a limited amount of years, but they are on a constant rise in the MLM list of top 100 businesses globally.
Jim’s friend who recruited him into the company starts telling Jim that the way you really start making money with Company A is recruiting other people beneath you to sell shakes. “When you sign someone up,” explains Jim’s friend, “you will start getting a 10% commission on the product your recruit is required to buy from Company A in order to qualify as a distributor. If you can get 3 people to sign up, it means you would be earning 10% commission on all the product those 3 recruits are required to buy, plus whatever they purchase beyond that minimum.”
×