A good MLM will have more than a few products to sell. They will have more than market sector covered (not just nutritional supplements, water filters or essential oils). They will also have other major retailers that they market for. The money those major corporations spend on the annual marketing, will be paid out to the MLM and their distributors for their sales & marketing efforts and results. That is where those companies will get
Much has been made of the personal, or internal, consumption issue in recent years. In fact, the amount of internal consumption in any multi-level compensation business does not determine whether or not the FTC will consider the plan a pyramid scheme. The critical question for the FTC is whether the revenues that primarily support the commissions paid to all participants are generated from purchases of goods and services that are not simply incidental to the purchase of the right to participate in a money-making venture.
The multi-level marketing company’s ultimate goal is to procure outstanding sales and gain a loyal customer base. Instead of using the traditional method and spending on costly advertising, they promote the business through word-of-mouth referrals. They bypass the middlemen and sell the products directly to consumers. This direct method, in turn, helps customers save more money by eliminating mark-ups on the products.
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Woman Selling Direct